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Royal Serif – Creative Circle
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Design & Digital Design — Type Design
Royal Serif is a typeface that encaptures te rich history of Royal Copenhagen. It mirros te exceptional craft and te simple, delicate and timeless aesthetic that has come to define Royal Copenhagen.
As Royal Copenhagen was established in 1775, we took a dive into te history of printed type belonging to this time period in search of inspiration.
Te transitional typefaces of te 18th century became te foundation for our concept, te end result being a typeface that is clearly rooted in tradition but has a contemporary and timeless expression.
Te family ranges from Thin to Bold, and is accompanied by a flavourful and distinct italic sibling. Te typeface supports a wide range of open type features, providing Royal Copenhagen with a typeface that is unique, versatile and true to te spirit of te brand.
Pernille Strøm / Ingerlise Maasbøl
& Co. / NoA
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