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Marketing Archives - Joe Vitale of The Secret DVD is Law of Attraction expert and Life Coach
By Dr Joe Vitale 1 comment Abraham, attractor factor, BBDO, Bruce Barton, colleen's books, copywriter, dennis rogers, direct response, george jowett, houston, hypnotic writing, ideas, iron tamer david whitley, jerry and esther hicks, law of attraction, make money by mail, masters of the far east, mind power, ohio, reincarnation, robert collier, robert collier letter book, sales letter, secret of the ages, spiritual marketing, strongman, the secret
Robert Collier remains one of my all-time favorite authors.
He influenced me when I was a kid in Ohio in the 1960s, with his books, The Secret of the Ages and The Amazing Secrets of the Masters of the Far East.
My cat loves Robert Collier books too
Collier was the first to introduce me to the Law of Attraction, mind power, positive thinking, and more, while I was a teenager searching for truth in books. His writings deeply influenced me.
“Plant the seed of desire in your mind and it forms a nucleus with power to attract to itself everything needed for its fulfillment.” – Robert Collier
I didn’t know Collier was a copywriter and direct response marketer until, as a struggling adult living in Houston, I stumbled across his magnum opus, The Robert Collier Letter Book.
The final masterpiece, edited by Robert Collier right before he died
I still remember seeing the hardback book, with a faded yellow jacket, on the shelf of Colleen’s Books in Houston.
I carried the hefty book to the front desk and asked Colleen if the author was the same one who wrote all those metaphysical books.
But as I scanned the pages, and saw sales letters for those esoteric books I had read decades earlier, I knew Robert Collier was the author of all of it.
It changed my life forever.
I was an OK copywriter before the letter book; I was a hypnotic copywriter after it.
Rare course by Robert Collier circa 1947
And it was a mention in the letter book that sent me on a wild adventure to discover all I could about Bruce Barton, which led to my writing a turning point book in my career, The Seven Lost Secrets of Success.
Rare 1941 paperback of famous Letters book
And knowing that Collier was a marketer as well as a metaphysician paved the way for me becoming the same, and led to my book Spiritual Marketing, which was later retitled The Attractor Factor, which still later got me invited into the hit movie The Secret.
He so influenced me that I dedicated my book, Hypnotic Writing, to him.
Rare signed Letters book circa 1937
I collect everything by and about Collier.
I have a paperback version of the Letter book, published during war years to save money.
I have an autographed copy of the first edition of the Letter book.
I have a little course he wrote on making money by mail.
I have a complete set of his original booklets.
What was Collier’s secret to success?
Catalog of books Collier’s company sold
It wasn’t sales letters, as I would have guessed, it was ideas.
“Visualize this thing that you want, see it, feel it, believe in it. Make your mental blue print, and begin to build.” – Robert Collier
Robert Collier felt the idea was more important than the sales letter for it, though he obviously made an icon status legend for himself with his letters.
Books Collier’s company sold
Collier knew numerous people of fame during his lifetime, including strongman George Jowett. I thought that was synchronistic as I know many strongmen of today, including Dennis Rogers and Iron Tamer David Whitley.
I was having lunch with Jerry and Esther Hicks, of Abraham fame, a decade or so past, when Esther said that the greats of long ago met and had lunch, just as we were having lunch that day. They, too, had been influenced by Collier.
Collier left us in 1950.
I was born in 1953.
I often wondered if I were the reincarnated version of him.
Of course, I never got to meet him, let alone have lunch with him, but his spirit, ideas, and wisdom live on, in all of his books, but particularly in his magnum opus, The Robert Collier Letter Book.
PS – Learn more about the Law of Attraction with these in-depth audio programs http://www.nightingale.com/authors/joe-vitale.html
By Joe Vitale No comments yet Graphics, Wordpress
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By Joe Vitale No comments yet Design, Wordpress
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By Joe Vitale No comments yet Design, Nature
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By Joe Vitale 1 comment Design, Flowers, Graphics, Nature
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