The advertising slogan at that time was "If not nature, then Metamucil". Procter & Gamble sought to make Metamucil a household name by advertising in magazines and on television, using the claim "All fiber is not created equal". References
External links
USDA Plants Profile: Plantago ovata Forsk. USDA Germplasm Resources Information Network: Plantago ovata Forsk. ITIS Standard Report: Plantago ovata Forsk. USDA Plants Profile: Plantago psyllium L.
USDA Germplasm Resources Information Network: Plantago psyllium L. (Plantago arenaria)
Treatment
Sneddons patients are generally treated with warfarin, maintaining a high INR of 3–4. Because most will experience significant relief of symptoms after several months of consistent INR in this range, treatment with warfarin is often used as a diagnostic tool. Epidemiology
Sneddons syndrome is a rare condition that is usually misdiagnosed. It occurs in families and may be inherited in an autosomal dominant fashion. Sneddons Syndrome most often becomes apparent in women in their thirties, though cases do occur in men and in children. Generally, Livedo precedes cerebrovascular involvement by roughly ten years, and many years of cerebrovascular involvement precede the development of dementia, when it occurs. History
It is named for Ian Bruce Sneddon. In 1965, Dr. Sneddon first reported 6 patients with a distinct skin rash and cerebrovascular accidents (strokes).Sneddons Syndrome was formerly understood to be a type of autoimmune disease called antiphospholipid syndrome, although it has been reclassified as a noninflammatory cerebrovascular disease. It should be considered in patients diagnosed with vasculitis when standard treatments fail. See also
Livedoid vasculopathy
List of cutaneous conditions

References
Further reading
Schellong S, Weissenborn K, Niedermeyer J, Wollenhaupt J, Sosada M, Ehrenheim C, Lubach D (1997). "Classification of Sneddons syndrome". Vasa. 26 (3): 215–21. PMID 9286155. == External links ==