Army veteran-turned-entrepreneur runs military gear e-shop
A retired captain in the Indian Army, Captain Chethan YK in 2009 founded a premium e-commerce platform for military gear named 'Olive Planet'. Chethan says that the name, ‘Olive Planet’ was inspired by the ‘Olive Green’ colour, often the colour for many Army-related goods and products. The startup also has a retail store in Bengaluru, which also functions as warehouse.