Myntra to foray into offline retail with Mango brand stores
Flipkart-owned Myntra has partnered with Spanish fashion brand Mango to foray into offline retail and manage up to 30 Mango stores in India over the next five years. Myntra is also planning to launch an offline store for its private fashion label Roadster. Earlier, Myntra tried buying Forever 21 in India, which was later bought by the Aditya Birla Group.