EaseMyTrip buys 49% stake in Big Charter, enters aviation market
EaseMyTrip has secured board approval to acquire a 49% stake in Big Charter Pvt Ltd, marking its foray into the growing charter aviation sector. This move enhances its travel services, focusing on flexible air travel for corporate clients and Tier-2 cities. The deal positions EaseMyTrip in the high-margin non-scheduled aviation segment amid rising demand for premium travel.