Smartphone sales fell 30.5% in top Indian cities on note ban
According to market research firm IDC, smartphone sales in 50 top Indian cities dropped by 30.5% in the month of November owing to demonetisation. The impact of cash crunch was more severe in the below $200 (about ₹13,600) price range. Interestingly, the premium smartphone segment saw some growth during the weeks following demonetisation, where purchases were made using demonetised currency.