Craftsvilla acquires food retailer PlaceofOrigin
Online ethnic products retailer Craftsvilla has acquired Bengaluru-based PlaceofOrigin, an online ethnic food retailer in an all equity deal at an undisclosed valuation. Founded in 2014 by Ashish Nichani and Sudarsan Metla Srihari, PlaceofOrigin delivers sweets, snacks and staples across 20 states. Earlier this month, Craftsvilla had acquired Mumbai-based  logistics startup Sendd.