LimeRoad enters menswear segment
Online fashion retailer LimeRoad has entered menswear segment by launching 'LimeRoad for Men' category which includes clothing, footwear and accessories for men. Launched in 2012 with focus on women's fashion, LimeRoad also entered the home decor segment last year. It competes with the likes of larger rivals in the fashion space including Myntra, Jabong, Amazon, Flipkart and Snapdeal. 