Salman's 'Thums Up' separation due to Bigg Boss association
After Coca Cola dropped Salman Khan as brand ambassador for its beverage ‘Thums Up’, the  two stated that Khan was committed to the TV show Bigg Boss, which is sponsored by a brand that competes with Coca-Cola. The actor and company further clarified that both parties mutually decided not to renew the contract. Actor Ranveer Singh will reportedly replace Khan.