IPL valued at ₹27,000 crore: BCCI
BCCI has revealed in its annual report that the IPL is valued at ₹27,000 crore ($4.5 billion), as per US-based global valuation firm Duff & Phelps. The brand is growing 20% every year, with KPMG announcing it contributed ₹1,150 crore to India's GDP in 2015. The 2016 edition's global viewership stood at 102 crore, and 52% of the Indian audience.