B-school Tapmi to learn consumer behaviour via 'BrandScan'
Business school TA Pai Management Institute (Tapmi) is conducting its market research 'BrandScan' in association with Eros Now to learn consumer behaviour. BrandScan is being conducted in 3 formats - Urban format (Bengaluru), Semi-urban format (Manipal) and Rural format (Kundapura). It will take place in Bengaluru from November 26-27 at Phoenix Marketcity with a rock show and a dance competition.