From killing headphone jack to a ₹20,000 book: Apple in 2016
World's most valuable brand Apple witnessed a year of ups and downs in 2016, with its revenue dipping for the first time in 15 years. The company launched its iPhone 7 flagship smartphone, but removed the headphone jack in favour of the wireless AirPods which shipped late. Apple also launched a photo book of its 'iconic' products at ₹20,000.