Durex marks World AIDS Day with 'Condom Emoji' campaign
Condom brand Durex is marking World AIDS Day on December 1 with a 'Condom Emoji' campaign to promote safe sex. The 'Umbrella with Raindrops' emoji has been selected as the unofficial symbol for safe sex after the company's request for a condom emoji on smartphones was denied. Durex claims 84% of the youth uses emoji when communicating with sexual partners.