42-yr-old Coca-Cola sign up for charity auction
The Coca-Cola Company has announced it will auction each letter of a 42-year-old neon "Coca-Cola" signboard in Sydney, and the proceeds will go to a local charity. The five-day auction will begin on September 7 on eBay and the bidding will start at $100 apiece. The two largest letters, the 'Cs', are over 5.43 metres tall and weigh 65 kg.