Very much so. &amp;amp;gt;&amp;amp;gt; But Norquist says the success of any product requires relentless monitoring and diligent quality control to protect the brand, whether it's Coca-Cola or the Republican party. &amp;amp;gt;&amp;amp;gt; Let's say you take that Coke bottle home and you get home and you're two-thirds of the way through the Coke bottle and you look down at what's left in your Coke bottle, there's a rat head there. 