Speaker That's great. &amp;gt;&amp;gt; It is. &amp;gt;&amp;gt; That's a huge milestone because if you don't inflect unit economics in video the more you scale the more you burn. &amp;gt;&amp;gt; Right. &amp;gt;&amp;gt; But if you inflect it the more you scale the more you earn. &amp;gt;&amp;gt; Yeah. &amp;gt;&amp;gt; Yeah. &amp;gt;&amp;gt; Yeah. 