In 1880 Antonio Bajamonti (the last Dalmatian Italian Major of Spalato under Austrian rule) developed an urbanization project of this city centered on the "Riva", a seaside walkway full of palms based on the Italian Riviera models. Even today the Riva (with cafe bars) is used by the locals to stroll in a typical Italian way from the "Palace of Diocletian" toward an old square called locally "Pjaca" (or square in venetian).