What turned into a bigger event than filming "Magical Mystery Tour" was the that began to surround the bus, wondering what the "tour" was all about. People followed the bus for miles, and caused . People who saw the bus go by expected a "happening" of some kind, but none had been planned. In trying to be , nobody had worked out a for the bus, or the trip. Most of the commotion ended after Lennon personally removed the MAGICAL MYSTERY TOUR lettering from the sides of the bus. Later a Beatles assistant said the traffic jams should have also been filmed.