A good knowledge of these three types of public, with high quantity and quality, is a vital condition for obtaining a regular public and turning them into regional ambassadors: they might come back or advice others to come, in the event of another CSE or simply for the beauty of the region.
Les publics non captifs, plus ou moins attirés par la manifestation mais qui peuvent trouver un intérêt supplémentaire si on leur propose d'autres offres touristiques associées.