The model might be conceptual selling - a seamless process which involves defining the "ideal client", qualifying prospects to ensure they meet the criteria, making leveraged approaches, exploring needs and wants, designing solutions in common, and fashioning a relationship to see the project through from beginning to end.
• Par ailleurs, la promotion de l'investissement doit encore établir des disciplines auxquelles l'on s'attendrait pour un programme plus évolué telles que la promotion du commerce.