If your ROI (sales/cost ratio) is less than 1.0, you need some optimization within your account because you’re paying more for the ads than they are generating in gross sales. You have to determine whether an ROI of 2.0 or 5.0 or 10.0 is the minimum acceptable ROI for you, based on the advertised product’s costs (the wholesale cost of the product, plus your other seller fees, etc.
Afin de simplifier et clarifier les Condition d’Utilisation d’AdCommerce, nous en avons modifié un certain nombre, notamment les paragraphes ayant trait à l’ajout de publicité.