Focus on this artwork and discuss the History.
The sign was erected in 1966 outside then-Anaheim Stadium specifically to hold the scoreboard. The $1 million construction cost was covered by Standard Oil of California in exchange for a 10-year advertising rights deal on the sign. The sign was initially colored white and stood beyond the left field wall. Measuring 230 feet (70 m) in height, at the time of its construction it was the tallest structure in Orange County, at 23 stories tall.In 1979, one year before the Los Angeles Rams moved in, Anaheim Stadium was retrofitted to make it suitable to host American football games, including all decks of seating wrapping around the entire stadium. As a result, the Big A Sign was moved from its position overlooking the stadium into the parking lot, despite protests from Angels fans and owners. Approximately 1,000 people came to watch the sign be moved. However, after it had been moved approximately 10 feet (3.0 m), one of the dollies started to tilt the sign, requiring the seven-hour move to be postponed until the next day.In 1995, when the Rams moved out of Angel Stadium to become the St. Louis Rams, a number of the 1979 retrofits were removed. As a result, there were proposals to move the sign back to its original location. However, this did not occur owing to the cost of moving it and because it had become a good meeting place for fans and afforded the Angels the opportunity to advertise to passing motorists.
Orange County California Standard Oil of California Angel Stadium St. Louis St. Louis Rams dollies Anaheim Los Angeles Rams