text: Latest news in the business of women's sports, all just in the last week -
  
  - #NWSL champ. peaked at 1.1m viewers while it saw a 567% spike in total TV viewership across its entire season
  
  - State Farm signs JuJu Watkins to an NIL deal and signs sponsorship deal with @unrivaledwbb.bsky.social
  
  1/2