I like makeup that is applied moderately 
Common cosmetics include a lot, but I just use lipstick and rouge.  Less is more.
Cosmetics are substances or products used to enhance or alter the appearance of the face or fragrance and texture of the body. Many cosmetics are designed for use of applying to the face, hair, and body. 
I'm leery of some, because they can be made from crushed up insects or even RUST!
That is true. Heavy makeup are deceptive to men
Yes, and in cosmetic commercials they give false impressions of what makeup can truly do, so even women are decieved.
That is true. Some people go as far as doing cosmetic surgeries to enhance their already pretty faces    
I'm sure it goes back to first impressions to determine how people are treated.
You are right.
give to others could greatly influence how they are treated and viewed in many contexts of everyday life.
Per Study Harvard Business School first impression research suggests that people respond more positively to someone who comes across as trustworthy rather than confident. “Power Posing  by Social psychologist Amy Cuddy"
Speed and accuracy.
It takes just one-tenth of a second for us to judge someone and make a first impression. Research finds that the more time participants are afforded to form the impression, the more confidence in impressions
Cosmetics
Cosmetics are substances or products used to enhance or alter the appearance of the face or fragrance and texture of the body. Many cosmetics are designed for use of applying to the face and body. They are generally mixtures of chemical compounds; some being derived from natural sources (such as coconut oil), and many synthetic or artificial. Cosmetics that are applied to the face to enhance ones appearance are often called make-up or makeup. Common make-up items include: lipstick, mascara, eye shadow,