text: I'm so sorry to hear that.  I know you're hurt and feel betrayed...because you have been.  Give your friend his space and don't strike out at him.  He's probably embarrassed that he gave in to an impulse he could not resist.  His rejection of you is not because he's not interested in you -- he just can't face himself.  Give him time and with enough understanding and patience he may realize you guys can still be friends.