text: Pigments offer great potential in modifying the application properties of a coating. Due to their fine particle size and inherently high surface energy, they often require a surface treatment in order to enhance their ease of dispersion in a liquid medium. A wide variety of surface treatments have been previously used, including the adsorption on the surface of a molecule in the presence of polar groups, monolayers of polymers, and layers of inorganic oxides on the surface of organic pigments.
  New surfaces are constantly being created as larger pigment particles get broken down into smaller subparticles. These newly-formed surfaces consequently contribute to larger surface energies, whereby the resulting particles often become cemented together into aggregates. Because particles dispersed in liquid media are in constant thermal or Brownian motion, they exhibit a strong affinity for other pigment particles nearby as they move through the medium and collide. This natural attraction is largely attributed to the powerful short-range van der Waals forces, as an effect of their surface energies.
  The chief purpose of pigment dispersion is to break down aggregates and form stable dispersions of optimally sized pigment particles. This process generally involves three distinct stages: wetting, deaggregation, and stabilization. A surface that is easy to wet is desirable when formulating a coating that requires good adhesion and appearance. This also minimizes the risks of surface tension related defects, such as crawling, cratering, and orange peel. This is an essential requirement for pigment dispersions; for wetting to be effective, the surface tension of the pigment's vehicle must be lower than the surface free energy of the pigment. This allows the vehicle to penetrate into the interstices of the pigment aggregates, thus ensuring complete wetting. Finally, the particles are subjected to a repulsive force in order to keep them separated from one another and lowers the likelihood of flocculation.
  Dispersions may become stable through two different phenomena: charge repulsion and steric or entropic repulsion. In charge repulsion, particles that possess the same like electrostatic charges repel each other. Alternatively, steric or entropic repulsion is a phenomenon used to describe the repelling effect when adsorbed layers of material (such as polymer molecules swollen with solvent) are present on the surface of the pigment particles in dispersion. Only certain portions (anchors) of the polymer molecules are adsorbed, with their corresponding loops and tails extending out into the solution. As the particles approach each other their adsorbed layers become crowded; this provides an effective steric barrier that prevents flocculation. This crowding effect is accompanied by a decrease in entropy, whereby the number of conformations possible for the polymer molecules is reduced in the adsorbed layer. As a result, energy is increased and often gives rise to repulsive forces that aid in keeping the particles separated from each other.