text: The catalytic chain transfer process was commercialized very soon after its discovery. The initial commercial outlet was the production of chemically reactive macromonomers to be incorporated into paints for the automotive industry. Federally mandated VOC restrictions are leading to the elimination of solvents from the automotive finishes and the lower molecular weight chain transfer products are often fluids. Incorporation of monomers such as glycidyl methacrylate or hydroxyethylmethacrylate (HEMA) into the macromonomers aid curing processes. Macromonomers incorporating HEMA can be effective in the dispersion of pigments in the paints. The chemistry is very effective under emulsion polymerisation conditions and has been used in the printing industry since 2000. The vinylic end group acts as an addition fragmentation agent and has been utilised to make multi block copolymers and derivatives used as stress relief agents in dental restoration by 3M.