Seems a rather violent and childishly titled and focused article "nails them with tweets"

like our Church is but a violent video game.

"nails them" makes use of worn-out militaristic / aggressive, machismo, male-dominant sort of language.

This article must be to "counter act" the re-trotted out 'give peace a chance' articles. 

I had hoped NCR would have screened out this sort of unneccesarily puglistic, fan-the-flames alpha-male  controversy-puffing sort of article.