text: Yes, that's exactly what is meant. Disagreement is implied to be something that it isn't. "Hate" has also become a synonym for criticism.
  
  If you serve meat at your dinner party, you "hate" vegetarians. If you think free enterprise is overly regulated, you "hate" those who buy stuff. If you say half the population is capable of functioning without additional mandates on their employers, you are waging a "war on women" and "hate" them. 
  
  But what do you expect in a time when the terms "ironic" and "literally" are being redefined and misused?