Marketing, Analytics, Marketing Analytics, Data Analytics, Digital Marketing.
from us. This is easily done using the formula =PERCENTILE.INC ([range]; 0.33) and = PERCENTILE.INC ([range]; 0.66). We now know that 33% of customers bought our products less than 11.28 days ago, and 66% bought less than 14.28 days ago.​ Accordingly we assign those customers who bought less than