[null, {"document_url": "https://au.askmen.com/sports/bodybuilding/roc-nation-president-michael-yormark-on-his-fitness-habits.html", "unformatted_src": "https://images.askmen.com/1080x540/2017/03/17-052833-roc_nation_president_michael_yormark_on_his_fitness_habits.jpg", "src": "https://images.askmen.com/1080x540/2017/03/17-052833-roc_nation_president_michael_yormark_on_his_fitness_habits.jpg", "formatted_filename": "roc nation president michael yormark on his fitness habits"}, null, {"document_url": "https://au.askmen.com/sports/bodybuilding/roc-nation-president-michael-yormark-on-his-fitness-habits.html", "unformatted_src": "https://images.askmen.com/authors/responsive/AskMen-Contributor-2.png", "src": "https://images.askmen.com/authors/responsive/AskMen-Contributor-2.png", "formatted_filename": "AskMen Contributor", "rendered_width": 32}, null, {"document_url": "https://au.askmen.com/sports/bodybuilding/roc-nation-president-michael-yormark-on-his-fitness-habits.html", "unformatted_src": "https://images.askmen.com/responsive/common/noimage.jpg", "src": "https://images.askmen.com/responsive/common/noimage.jpg", "formatted_filename": "noimage"}, null, null, null, null, null, null, null, null, null]
Roc Nation President Michael Yormark on His Fitness Habits - AskMen 
Roc Nation President Michael Yormark on His Fitness Habits

Roc Nation President Michael Yormark Shares His Go-To Fitness Habits 
Michael Yormark is a stickler for details. His days are long and structured. His goals are clear and measurable and reset every day. If every day is a battle, it's fair to say Yormark, Roc Nation's president and chief of branding and strategy, wins more fights than he loses. Yormark was the CEO and president of the NHL's Florida Panthers before leaving in 2014 to join Jay-Z's Roc Nation, now one of the leading sports agencies in the world with a client list that includes sports stars the likes of Kevin Durant, Robinson Cano, Yoenis Cespedes and Victor Cruz.

Yormark wakes up before the sun each day. He eats clean and pretty much only drinks water. Yormark says that he's fueled by passion. He expressed that passion for the sports industry at just 12 years old. But when you learn his routine it's clear: he's built for this. It also runs in the family. His twin brother, Brett Yormark, is CEO of the Barclays Center and the Brooklyn Nets.

We talked to one of the men behind the Roc in this edition of FUELED.

First, do you really wake up at 3:30am every day? why? Tell us about your morning routine.

Actually, it’s 3:20 a.m. every day. I’m in the gym by 3:40 a.m., and I work out until approximately 5:05 a.m. I shower and I’m at my desk by 5:40 a.m. every morning, ready to take on the day.

What's your fitness/athletic background?

I’ve always been into health, wellness and fitness – I played basketball and soccer in high school, and I’ve always been in very good shape. That said, it wasn’t until about 12 or 13 years ago that I decided to take it to the next level and dedicate my life to being healthy both physically and mentally. That’s what motivates me to get to the gym every morning and put the time in to make sure I’m physically and mentally ready to go every day. I work hard at the gym, but I work equally hard to live a healthy life.

OK, so obviously, your workout sessions are in the AM. Tell us about your training routine?

During my weekday workouts, my goal is to burn 1,000 calories. On the weekend, I strive to burn 1,500 calories. I work out six days a week, with Sunday being my day of rest. My routine consists of 35 minutes of hardcore cardio, and the rest is circuit training – 10 to 13 stations three times each, a mixture of weight training and cardio.

Tell us a little about your journey. How did you get to where you are today in business?

From the age of 12 or 13, I always had a dream to be in the sports and entertainment business. As that dream developed, I dedicated my efforts towards becoming the president of a professional sports franchise. Everything I did in school – high school, college, postgrad – was geared towards achieving that goal, and I accomplished it at a very young age. At the age of 33, I was the President and CEO of the NHL’s Florida Panthers. After I achieved that goal, it was on to the next challenge – Roc Nation. Every day, I’m driven by the prospect of achieving greatness for both this organization and myself. The moment I step into the office, I give it 150%. I don’t want to ever look back and think I left something in the tank.

As this series is called FUELED, we want to know what fuels you, mind and body. So what drives/motivates you every day?

What fuels me the most is the passion I have for this business. As I mentioned, my interest in this industry started very young, I knew when I was just 12 years old that this is what I wanted. My passion fuels me every day, and it creates a burning desire to be great. That’s what gets me up in the morning. My desire, passion and motivation is as strong today as it was when I started my career.

Having mogul talk cloth talk wit Michael Yormark President and Chief of branding and strategy from @rocnation I told michael so many wires bags coming in so many new deal alerts also I'm letting Michael know let's set up a meeting me u and JAY Z .. I want buy a piece of the company I want some stocks in @rocnation I know JAY Z is my manger but I want buy some stocks in @rocnation .. I see the vision I see the head lines KHALED KHALED buys stocks in @rocnation ... I'm also telling Michael I will never stop ! I'm timeliness ! I'm jus getting started !!! Also letting Michael know have some @dussecognac in our meeting so we can take a toast to respect ! Aka respect the Code !!! @wethebestmusic @rocnation ... Big up @kodaklens @blackdumpling and the whole team at @rocnation ... And Ofcourse I ask Michael did u pre order my album #MAJOR? and Ofcourse he did he said WE GOT THE KEYS ??? and I said I LIKE THAT!! My voice !

A post shared by DJ KHALED (@djkhaled) on Jul 24, 2016 at 7:35pm PDT

How do you fuel your body? What's your diet routine?

I’m a very clean eater. I drink water 98% of the time, a protein shake here and there. I don’t eat carbs, and I focus on consuming large amounts of lean protein. I also eat protein bars to keep me going between meals. I rotate between ThinkThin and One Bar, but One Bar has become my go to. I try and stay away from sugar, and each of these bars have a low sugar content. Salads, fish, chicken and steak are also staples of my diet.


One Bar contains 22 grams of protein — whey protein isolate and milk protein isolate — and just 1 gram of sugar. At just 230 calories per serving, One Bar is also gluten-free and comes in flavors like Birthday Cake, Almond Bliss and Blueberry Cobbler. $23.74 for 12-count at Amazon.com

What are the must-have items in your gym bag? Do you use any products, gadgets or apps to keep fit? (please list specific products/brand, if applicable)

At the gym, I use an app called “My Zone”, which really helps visualize my workout. I also take a pre-workout supplement by ProSupps called “Vanish”. As far as apparel goes, it’s all black – I only rock black workout gear when I’m in the gym.

The Roc Nation client list is incredibly deep. How do you pitch top athletes? What are the keys to any successful pitch?

It’s all about detailing what Roc Nation brings to the table. Number one, we’re a boutique sports agency - our focus is never about being the biggest, just being the best. Because of this, we have the resources to make every single athlete a priority and focus, 24/7. Along with that, we provide the best services and deepest support of any agency in America because of our infrastructure and the resources dedicated to it. Our brand partnership building is second to none, I don’t believe anyone does it better. We focus on building the athlete’s brand off the court and field with short-term, mid-term and long-term partnerships. In the end, it’s all about making the athlete know they are a key priority for our agency, all day and every day. That’s just the 360-approach we bring to the industry.

You get a training session with any three people, dead or alive, who would you love to get in the gym with?

There isn’t three people, there’s just one – Dwayne “The Rock” Johnson. He’s always been a source of motivation for me, and he’s someone that believes in achieving greatness. The guy has achieved it on the field, in the gym and on the screen. I would love to team up for a 60-90-minute workout with him.

Gerry Rittenberg, CEO of Party City, called you and your twin brother Brett, "two of the most efficient guys I've ever met." But you've also been known to work super long hours, in addition to waking up well before the sun. So the question is, how do you define success?

To me, the definition of success is simply achieving your goals and objectives, whatever they may be. Success is black and white, you either do or you don’t. At the end of every day, I do a self-evaluation test – I ask myself, “were you successful today?”. If the answer is yes, great. If the answer is no, I need to come in and work harder and smarter tomorrow. Success is a finish line that resets every day.


 10 Ways To Boost Your Confidence With Your Grooming Routine Top 10 Summer Fashion Tips
 Torch Your Entire Body Will These Four Power Moves Is Testosterone Replacement Therapy The Same As Taking Steroids?