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Why Is Prospecting the Key to Growing Your Business? Welcome back to our agent training blog, where we bring you relevant information to help you increase your business and sell more homes. 2014 was great, but 2015 is already shaping up to be even better. We wanted to share some tips today about one of the most important parts of growing any real estate business: prospecting.

Consistent daily lead generation is the most powerful thing you can do in your business. This morning, myself and 3 other team members were able to set 3 listing appointments just by picking up the phone and calling expired listings. One of these listings hadn't had anybody contact them yet, but we were the first ones to do so and reaped the reward.

There is a lot of low hanging fruit out there just waiting for you to grab it. You aren't going to find a more ready and able seller than someone who has already tried to sell their home and failed. Aside from expired listings, for sale by owner homes are also good sources of lead generation.

Prospecting is the most powerful thing you can put in your schedule to get more business. If you have any questions, or would like to hear some of the scripts that we use for various prospecting calls, give us a call. We would love to show you how we work - we think you'll be surprised how easy it is. Labels: New Haven County Agent Coaching Prospecting