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Personal Style 
By Loulou Storey | Best 5, Home Page, Latest Articles, Personal Style, Style Tips

After working with Triumph lingerie and seeing how a brand passionate about underwear is passionate about boosting a womens confidence, I realised it was time for me to pull together a list of all the mistakes I repeatedly see and the solutions you can use to boost your confidence with your underwear.

Underwear is a real opportunity for lifting the standard of your style and your wardrobe, boosting your inner confidence and helping you to feel in control of your style and your identity. Most women live in the same couple of bras day in day out that they’ve been wearing for the last few years, missing the opportunity to use it to feel more confident.

Below are the 5 most common mistakes and how to solve them.


Solution 1: Take the time to prioritise it. Follow the solutions below but start by putting aside 10 minutes to organise your underwear drawer. I recommend to all my clients ahead of our time together that they take a look at Marie Kondo’s guide to organising your underwear drawer.



If the answer is yes to any of this, then seek professional help. Head to your local department store or lingerie specialist.


Solution 3: If you’ve grown up in the UK, M&S is where we were all taken for our first bra. I see that so many of my clients stay loyal to the brand. As much as I love M&S, there is so much more on offer and its definitely worth getting different view points and finding if there is a bra out there that fits better







 
Mistake 5: Not using underwear as a way of increasing inner confidence

Solution 5: Wearing the right underwear can help your clothes hang properly, help you to look polished and professional and help you enhance your figure. However, underwear is a great tool for increasing inner confidence. Wear it to feel a little rebellious, to hold yourself to a higher standard or perhaps you need just a touch of luxury in your life.

Have a think about how you could prioritise underwear today and see how it can make a difference to your daily life.

For more of my style advice come over to Instagram, for #louloustylelessons 
Summer dressing can be a challenge for us Brits, we are better practised at adding a blazer, living in our jeans and stomping around in boots. than floating around in a pretty dresses.

So many clients bring out the same summer clothes year after year which have dated and no longer express who they are but with summer normally so fleeting, investing in a decent summer wardrobe seems pointless.

However when we are dressing in fewer items, in pieces that are outdated summer can be a real time where we loose our sense of identity and forget how to express our personality and qualities.

If you want to get out of those skinny jeans or denim cut offs then consider adding these items into your working summer wardrobe and put your stamp on summer!


This is the one seasonal update piece I’m going to recommend on this post. Think spots, florals, stripes, leopard print. In fact whatever fits with your style personality. This skirt is having a real moment. Watch out for the wind though, consider adding a popper to keep it from opening, going up a size so you can wrap it more or adding a pair of cycling shorts under like these Sloggi ones.
 

Statement earrings don’t have to be heavy and clunky. Here are some of my most recommended. 
Let me know how you get on, which of the four have you invested in?

For additional ideas on adding personality into your wardrobe, have a look at this blog post on Statement Sunglasses, the perfect way to add colour and personality to your style. 

There is nothing else that can immediately elevate your look like pair of sunglasses can. I recently went big and statement with Pala Eyewear during our latest @thestylingstorey competition on Instagram (competition now closed). In the spirit of big and bold here are my favourite sunglasses to make a statement with this Summer. 
By Loulou Storey | Home Page, How to, Latest Articles, Personal Style, Style Tips, Trend Forecast


At this time of year it is essential you are ready for all aspects of British weather. This is where the in-between jacket comes into play.

The amazing thing about the in-between jacket is it does just that, fills the gap between two extremes. So they are great for hot days and cooler evenings, for making us feel smarter with a more casual outfit or vice versa. But they are also a great style trick to have in your back pocket for the days when your clothes are feeling a little tighter than normal, the in-between jacket will help you feel svelte and tailored.

This is a trend that actually helps you with your day to day life, so I would encourage you to invest.

The high street is brimming with them at the moment so here is my guide to the top 4 to have in your wardrobe.

How I wear the Army Shaket (Jacket and Shirt…gettit?!) 
Without a doubt this is the best army shaket I’ve found. Thicker than a shirt but light enough to wear on a summer evening. A pale army green, that technically isn’t in my colour palate but when paired with a red lipstick I feel casual but smart. The deep pockets are great when I’m in those mum days and need to have tissues and snacks at the ready.
 
For a more playful approach, I love this Anthropologie Embroidered Patch Jacket. Uterque Pink Cropped split flares and western tassle shirt and Diane Von Furstenburg Jacket £144.

A cropped collarless jacket is one of the most elegant of the in-between jacket edit. It works well with trousers, jumpsuits, skirts and dresses. It helps highlight the waist, it showcases great jewellery and this sheer one from Diane Von Furstenberg gives you a light summer feel. The selling point for me was the silver zip, it took the classic shape to a more modern place.


My Look: Uterque Cropped Split Flares, Uterque western shirt, DVF Navy Jacket
 
Please believe me when I tell you that Leopard Print is a neutral. It will go with everything and is a classic piece that never goes out of fashion. Having said that it is having a particular moment at the moment, with Vogue announcing it as an AW18 Trend, seen at Victoria Beckham and Caroline Herrera’s shows. It works for most skin and hair types so will really be dependent on your style personality type.

Buy this one that I’m wearing from Ganni here or alternatively this one from & other stories is great. The waist detailing moves it away from being too boxy for those of you that want to define your waist. 
There is no doubt that a denim jacket is a great piece for everyone but the classics have felt too reserved for me lately and if you want to add some real interest to your wardrobe I’d recommend this Levis Made and Crafted jacket, which you can buy HERE. It has beading in emerald and pale turquoise and the lace detailing is a perfect contrast to the rough denim.

Or alternatively ask Mrs Lang to customise one for you. Her pieces are one off’s, bespoke and incredibly priced, she does army jackets and velvet blazers too. She was featured in the FT as the ‘customising queen and I have seen her work up close and its is beautiful. Check out her Instagram! Let me know how you get on and as always if you are in need of some style advice, drop me an email at email@example.com
 Top 5 : Pointed Summer Mules

By Loulou Storey | Best 5, Latest Articles, Personal Style, Style Tips, Trend Forecast

The Pointed mule: Bringing a touch of class to an outfit, whilst retaining a sense of informality is everything I want from a shoe and I think I’ve found the answer to compliment every look this season.

Spring/Summer dressing is creative but it can be challenging to dress on those in between days. For that instant injection of the latest trend, try a mule. A great fix if you haven’t had your pedicure and a perfect leg lengthener for trousers and a the easiest shoe to slip on and throw off.

I’ve included a few of my favourite black pairs for that truly classic wardrobe staple but if you are after a touch of character and attitude go for colour or embellishment.

How to Style them : Classic & Black Pointed Mules A timeless black leather mule in every height adds elegance and poise to a simple trench, stonewash ankle jean, sunglasses and a pop of red. Conversely, if you want something more fashion aware pair with a pyjama style wide leg trousers.

Shop them here : Classic & Black Pointed Mules & other Stories pointed block £79 & other stories with House of Hackney £79

How to Style them: Embellished + Bright Pointed Mules If you want to redefine how you dress your feet and complete your outfit with something more outstanding then go for a bold bright shoe to bring a pop of colour to your look. Pinks, reds or oranges give floral connotations, perfect for stepping into spring- try to match them with a similarly coloured lipstick to enhance your look. If you want to stand out from the crowd but aren’t quite ready for a super bright shoe, try looking for an embellished mule; something with a tassel, buckle or strap is striking and adds a focal point to an outfit without going mad on colour.

Shop them here : Embellished & Bright Pointed Mules Muhra Raffia Mules Jigsaw £98 Mango Emerald Heel Leather mules £98 Mix/Isa Arfen Orange/Pink Colourblock Bow Mule £125

Casual or classy, mules should be your new best friend and most worn item this season, so go and find the mules that best brighten your day!

Thank you to Rosie Berhi for all her contributions on this article, you can find her at  https://behristyle.wordpress.com/ and you can follow her on Instagram @behristyle.

Head over to Instagram to see my take on the mule. I had a lady get in contact with me today and I wanted to share it with you as its something I think so many of us can relate to. These ‘How to’ blogs are a great place to answer your style and confidence challenges.

‘I’ve just discovered you via a link a friend shared to a podcast session you did with onegirlband on how to dress for the you of tomorrow.

I relate to a lot of what you said and feel I’m on a journey of change at the moment. One thing Ive really struggled with in terms of clothes though is that I know I want to lose weight (not loads but at least a stone) but I also want to feel better about myself and my wardrobe now.

I put off buying clothes because I want to lose weight first but I’m losing weight so slowly I feel stuck. Do you have any thoughts on this? Or a blog post hiding somewhere that might help?’

So in answer to this, here is that blog post that will help with this chicken and egg situation of whether to start with the weight loss or the clothes buying:


Our bodies are remarkable beings, they keep us a live and give us the ability to do so much. There is no denying being at our ideal weight (whatever that is to you) makes life easier. We can find more clothes to fit, move more freely and feel less self-critical about our reflection however the celebration of self starts today as we are worthy of it today not just when we are thin.

Keep working towards your best self but appreciate the journey of where you are at.

If you would like help with your style and confidence and finding your most stylish self then get in contact at email@example.com or follow me on instagram www.instagram.com/thestylingstorey. 

My favourite thing that I own in my wardrobe is my Schott Leather Jacket (see similar here). It’s practically a second skin and it will be handed down as a family heirloom!


However the classic black biker leather jacket can often be too harsh, especially heading into spring so with this in mind I’d recommend investing in a coloured biker jacket.

The exciting thing about this shape is that it is everywhere, in many different guises. It is such a classic that most brands have their version. Meaning whatever your budget or taste or brand affiliation you can find the one that is right for you.

There are benefits to both the lower and more affordable price points. You have to decide what you need from the jacket. The cheaper high street end of the scale allow you to have seasonal updates in the colours you love and it also means you can play around with the shape until you are ready to invest. The higher price point pieces are those heirlooms, the pieces you hold dear to your heart. They are good quality and will really elevate your everyday wardrobe.


-The length: Crop styles are very useful if you want to wear with dresses and skirts and you like to give definition to your waist.

– If you have broader shoulders stick to the softer fabrics with less structure so as not to add bulk

– don’t worry about doing it up, they are generally designed to be worn open.

Wherever you buy it from if you find the right colour and fit, it will rarely be off your back.

Take a look at the 5 ways to style the coloured biker and my favourite places to buy one! 
Come on over to Instagram for more of this and my daily style lessons or if you are still feeling confused about what to wear and buy, get in contact here, i’d love to hear from you. 
By Loulou Storey | Home Page, Latest Articles, Personal Style, Trend Forecast


In the first of our blog posts by Rosie Behri, trend forecaster for The Styling Storey, Rosie invites us into the world of Spring.


Are you ready to shed your heavy winter coat into something more lively, evocative and playful? Are you ready to embrace the start of Spring? The promise of lighter evenings and the memories of snow fading from our minds, the perfect place to start with my trend reports is with my top 3 Spring looks of 2018 to get you all feeling reinvigorated for the start of the season.

Scroll to see the 3 Spring looks and where you can recreate them
 Pastels are quintessentially Spring.  You can choose the more sugary tones like mint green, mauves, blushes, lemon yellow’s and cornflower blues which are proving so popular on the high street. The colours feel fresh yet bold. However if you want to evoke a greater sense of calm into your style, you can go down the route of more earthy pastels such as khaki or beige for that rustic vibe.

Pair with a white shoe or boot (check out our Top 5 white boots here) to keep the look modern and fresh or dress down with black and navy to give the pastels a more classic feel.

Match them with a minimal yet glossy makeup look to achieve an overall refreshed appearance.

Whatever you do, this is the opportunity to try a colour that feels new and unexpected!
 
Bright, muted, printed, silky, high waist, cropped, ankle grazer. You can’t go wrong with a wide cut trouser; they bring a sense of class to an outfit no matter what they are paired with and are the perfect match with a roll neck or jumper for a more relaxed look. This season has seen the rise of the wide leg trouser, allowing women to bring a sense of femininity to their dressing without wearing a dress.

If you need a leg lengthener then choose the side stripe trouser for complete wow impact!
 A staple piece for every women wardrobe, the trench is back with vengeance. It can be styled to ooze edginess especially when paired with bold brights. It will smarten up a casual t-shirt and jeans look as well as look glamorous over a dress.

Whatever your personality, this versatile item can do whatever you need it to do; colourful, neutral, printed? If you can’t decide what kind of coat is for you, go for a timeless beige. Adding try elegance to your wardrobe.
 
So let us know, what is your favourite Spring Look. What are you going to try this season?

Whatever you choose to enliven your wardrobe with this Spring, make sure you feel confident and love what you are wearing!



For more Style Lessons, come over to Instagram and follow Loulou Storey’s Daily Style Lessons or for styling or wardrobe help get in contact with Loulou Storey. 
By Loulou Storey | Best 5, Home Page, Personal Style, Style Tips



You don’t have a shoe issue, you have a sock issue.

No more cold ankles, no more brogues feeling not practical for the weather, no more boring, unimaginative outfits.

This is one of the most common problems I see time and time again. Clients love the cropped trouser look, or a brogue and a jean but they struggling to find shoes to cover their ankles. However add a sock and your outfit will go from flat to perky.

Remember a good outfit that is full of personalist is often due to the details.

& socks are a great detail. Just pocking out from under your jeans, hardly seen but they say so much about you.

Socks give you the ability to say luxury, say party, say mischief, say fun, say flare.

Here are some of my favourite ways to add that touch of flare, polish and consideration and my top 5 shops to buy them from.

 TOP 5: White Boots

TOP 5 : White Boots

I’m obsessed with white boots and you should be too! For the smoothest transition from winter to spring, white boots are key shoes to add into your wardrobe.

There are a lot to choose from at the moment, from killer heels to chunky soled monkey boots. For my Top 5 I’ve chosen everyday, wearable potions with heels that are low or blocked so you can stomp around with pleasure!

When it comes to wearing white in your wardrobe, It’s true power comes from the fact it goes with everything; a completey versatile addition. However it also brings a lightness and playfulness to your outfit that other neutrals like black and navy just can’t provide.

Read below for the different ways to style a white boot and most importantly where you can find a style that feels right for you budget, life and tastes. Remember, buy the best you can afford and most importantly love what you are wearing!

How to Style

Maxi Dresses and Skirts

……to wear a summer dress on a colder day Christene Barberich

Tailored Trousers

….wear with the current favourites that have a white stitch detail Small Town Threads


….switch your white trainers for boots for a more put together look 
For Work

….The perfect way to do Smart Casual Barbara U @b_oneofakind

With Cream

…Honestly it works, all the neutrals together, give it a try! Vagabond Olivia £100 Ganni Textured Boot £355 Solsanna Jenni Boot $190 & other Stories, Leather Ankle boots £125 Grenson Sheila Boots £225 Topshop Arizona Western Boots £65

Enjoy your new Spring edition!




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