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Cool Apps The Root of Ad Evil

By Shelly Palmer | October 10, 2015

Every crisis needs a villain. The advertising crisis is no exception. Some want to blame ad networks, others want to blame programmatic pricing tools, and still others believe that bad coding is at fault. Page load times are an obvious villain, but maybe we should blame the evildoers who clutter our world with massive amounts of interruptive, unwanted ad fodder. In practice, there are a number of easily identifiable tactical and executional factors contributing to the industry's existential crisis. Sadly, even if the industry could solve all of them, the effort would do very little, if anything, to correct the misalignment of outcomes and incentives that are the root of ad evil. Portrait of an Artist: 5 Great Mobile Apps for Young Creatives

By Stephen Danos | February 24, 2015

Children can benefit from mobile applications that promote problem-solving, productivity, and originality. Shelly Palmer Talks About Microsoft’s New Outlook App on Fox 5

By Shelly Palmer | February 6, 2015

It's rare to say "Microsoft" and "cool" in the same sentence, but Microsoft's new Outlook app is definitely cool. 5 Best Mobile Apps to Help Students Pick Colleges and Majors

By Stephen Danos | February 2, 2015

These five apps cover choosing a major, virtual college visits, funding, and capturing the social atmosphere of higher learning institutions. The 50 Best iPad and iPhone Educational Apps of 2014

By Stephen Danos | January 15, 2015

Looking to boost your kids' brains this year? Check out some of the best apps from last year!

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