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Best Digital Marketing Books in 2018 to Level Up Your Marketing Strategy Author: Ryan Holiday
Published at: 30/09/2014
ISBN: 1591847389
Bestselling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you’re responsible for building awareness and buzz for a product or service, this is your roadmap. Author: Allan Dib
Published at: 18/01/2016
ISBN: 1941142990
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. The 1-Page Marketing Plan, serial entrepreneur, and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares.

3. SEO 2018 Learn Search Engine Optimization With Smart Internet Marketing Strateg: Learn SEO with smart internet marketing strategies Published at: 31/10/2017
ISBN: 1979286973
Link building is the strongest factor for ranking high in Google. Unfortunately, most widely-used methods suck! This chapter walks you through new and powerful techniques that won't get you in hot water with Google. Now expanded with more link building strategies, and extra tips for advanced readers. Author: Andrew Macarthy
Published at: 07/02/2013
ISBN: 1482014092
The key to success on social media is to build a strong and consistent social media marketing plan: with ideas that drive brand awareness, attract loyal customers, and help you reach your business goals - like increasing website traffic, delivering top customer service, or making sales. 500 Social Media Marketing Tips is your guide to social media success for business, featuring hundreds of actionable strategies for success on Facebook, Twitter, Instagram, Pinterest, YouTube, Snapchat, and more!

5. Digital Marketing For Dummies (For Dummies (Business & Personal Finance)) Author: Ryan Deiss,Russ Henneberry
Published at: 17/01/2017
ISBN: 1119235596
This guide shows you how to use proven digital marketing strategies and tactics to expand the reach of your brand, increase audience engagement, and acquire and monetize customers. From current best practices in SEO and SEM to the latest ways to effectively use content marketing and influence marketing—and everything in between—Digital Marketing For Dummies helps you get the most out of all your digital marketing efforts.

6. Getting Digital Marketing Right: A Simplified Process For Business Growth, Goal Attainment, and Powerful Marketing Author: David J. Bradley
Published at: 22/01/2015
ISBN: 1507642245
You need to know how to turn your digital presence into something useful, like leads or customers. To do this, you need a digital sales to funnel in place - from top to bottom. 'Getting Digital Marketing Right' shows you what is right or wrong for your digital marketing.

7. Marketing 4.0: Moving from Traditional to Digital Author: Philip Kotler,Hermawan Kartajaya,Iwan Setiawan
Published at: 05/12/2016
ISBN: 1119341205
Marketing 4.0: Moving from Traditional to Digital is the much-needed handbook for next-generation marketing. Written by the world's leading marketing authorities, this book helps you navigate the increasingly connected world and changing consumer landscape to reach more customers, more effectively.

8. Secrets Of A Digital Marketing Ninja: A Marketer's Guide To Sustainable Growth Author: Mr. Daniel M Rosenfeld
Published at: 27/09/2017
ISBN: 9655723623
"Secrets Of A Digital Marketing Ninja by Daniel Rosenfeld gives you an in-depth understanding of the various tools but more importantly the structure and base upon which to use them. This book is a collection of writers personal experiences, acquired knowledge, and insights as well as best practices for creating digital marketing strategies to reach your audience and improve your chances of converting them into loyal customers.

9. Get Scrappy: Smarter Digital Marketing for Businesses Big and Small Author: Nick Westergaard
Published at: 12/05/2016
ISBN: 0814437311
The Internet, social media, and content marketing are powerful equalizers, resetting the playing field for businesses large and small. Yet, it's also a challenging time, with much work to do and an ever-changing array of platforms, features, and networks to master--all on a tighter budget than before. Get Scrappy is the map you need to take your marketing from good to great.

10. Think - Engage - Thrive: Marketing Actions To Skyrocket Your Brand In The Digital Age Author: Philip Masiello
Published at: 13/06/2017
ISBN: 0692882871
Philip Masiello, CEO of Hound Dog Digital Marketing, can tell you.  Fueled by decades of his experience in marketing strategy and entrepreneurship, Masiello's THINK ENGAGE THRIVE! tears down marketing models created in a data-poor age, offering common sense alternatives that take marketing out of the textbook, into the real world.

11. The 7 Critical Principles of Effective Digital Marketing Author: Kasim Aslam
Published at: 16/02/2017
ISBN: 1542991005
The 7 Critical Principles of Effective Digital Marketing is an attempt at establishing a baseline for one of the most tumultuous and change-ridden industries in existence. It takes a step back from the strategies and tactics that most digital marketing approaches start with and, instead, establishes a core and foundational structure from which all digital marketing initiatives can and should operate.

12. The Little Book on Digital Marketing (Keyword Research) Author: Joseph Stevenson
Published at: 26/04/2017
ISBN: 1947215000
The Little Book on Digital Marketing Keyword Research SEO or Search Engine Optimization book contains the most up-to-date examples of keyword research methods used in professional digital marketing and SEO agencies today.

13. Digital Passport: Your Pass to a Promising Career in Digital Marketing Author: Hafiz Muhammad Ali
Published at: 01/01/2018
ISBN: 0692991557
This book explores a range of aspects of internet marketing including eCommerce, social media, search engine optimization, advertising, website analytics, mobile and more! By joining the dynamic field of digital marketing, you may discover future-proof career opportunities.

14. Careers In Marketing: The Complete Guide to Marketing and Digital Marketing Careers Author: Eric Siebert
Published at: 31/03/2016
ISBN: 1522922644
'Careers in Marketing' is the only comprehensive and contemporary guide that clearly explains the many interesting, growing and well-paying career opportunities in the field of marketing. This book is intended to help those considering a job change as well as those beginning their careers to better point their 'career compass' and make smarter choices about their future.

15. The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns Author: Ian Dodson
Published at: 18/04/2016
ISBN: 1119265703
The Art of Digital Marketing is the comprehensive guide to cracking the digital marketing 'code,' and reaching, engaging, and serving the empowered consumer. Based on the industry's leading certification from the Digital Marketing Institute (DMI), this book presents an innovative methodology for successful digital marketing: start with the customer and work backward.

16. Digital Marketing (6th Edition) Author: Dave Chaffey,Fiona Ellis-Chadwick
Published at: 26/03/2016
ISBN: 1292077611
"Digital Marketing: Strategy, Implementation, and Practice" provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory with practical business experience through case studies and interviews with cutting-edge companies such as eBay and Facebook, to help students understand digital marketing in the real world.

17. Future Marketing: Winning in the Prosumer Age Author: Jon Wuebben
ISBN: 0692775064
Future Marketing is your handbook to navigate the exciting, upcoming terrain. So, take a seat, buckle up and get ready; the train to the future of marketing is leaving the station. Author: David Meerman Scott
Published at: 31/07/2017
ISBN: 1119362415
The New Rules of Marketing & PR is an international bestseller with more than 375,000 copies sold in twenty-nine languages. In the latest edition of this pioneering guide to the future of marketing, you'll get a step-by-step action plan for leveraging the power of the latest approaches to generating attention for your idea or your business.


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