document: Press shop . Industrial IT solutions for the press shop Globalization of the world 's markets is challenging the traditional limits of manufacturing efficiency . The competitive advantage belongs to those who understand the new requirements and opportunities , and who commit to integrated solutions that span the value chain all the way from demand to production . ABB 's automation and IT expertise and the process know-how gained from its long involvement with the automotive industry , have been brought together in new , state-of-the-art software solutions for press shops . Integrated into Industrial IT architecture , they allow the full potential of the shops to be realized , with advantages at every step in the supply chain
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