Zero divided by zero must be equal to zero What is wrong with the following argument (if you don't involve ring theory)?
Proposition 1: $\frac{0}{0} = 0$
Proof: Suppose that $\frac{0}{0}$ is not equal to $0$
$\frac{0}{0}$ is not equal to $0 \Rightarrow \frac{0}{0} = x$ , some $x$ not equal to $0$ $\Rightarrow$ $2(\frac{0}{0}) = 2x$  $\Rightarrow$  $\frac{2\cdot 0}{0} = 2x$ $\Rightarrow$ $\frac{0}{0} = 2x$ $\Rightarrow$ $x = 2x$ $\Rightarrow$ $ x = 0$ $\Rightarrow$[because $x$ is not equal to $0$]$\Rightarrow$ contradiction
Therefore, it is not the case that $\frac{0}{0}$ is not equal to $0$
Therefore, $\frac{0}{0} = 0$. 
Q.E.D.

Update (2015-12-01) after your answers:
Proposition 2: $\frac{0}{0}$ is not a real number
Proof [Update (2015-12-07): Part 1 of this argument is not valid, as pointed out in the comments below]: 
Suppose that $\frac{0}{0}= x$, where $x$ is a real number.
Then, either $x = 0$ or $x$ is not equal to $0$.
1) Suppose $x = 0$, that is $\frac{0}{0} = 0$
Then, $1 = 0 + 1 = \frac{0}{0} + \frac{1}{1} = \frac{0 \cdot 1}{0 \cdot 1} + \frac{1 \cdot 0}{1 \cdot 0} = \frac{0 \cdot 1 + 1 \cdot 0}{0 \cdot 1} = \frac{0 + 0}{0} = \frac{0}{0} = 0 $
Contradiction
Therefore, it is not the case that $x = 0$.
2) Suppose that $x$ is not equal to $0$.
$x = \frac{0}{0} \Rightarrow 2x = 2 \cdot \frac{0}{0} = \frac{2 \cdot 0}{0} = \frac{0}{0} = x \Rightarrow x = 0 \Rightarrow$ contradiction
Therefore, it is not the case that $x$ is a real number that is not equal to $0$.
Therefore, $\frac{0}{0}$ is not a real number. 
Q.E.D.

Update (2015-12-02)
If you accept the (almost) usual definition, that for all real numbers $a$, $b$ and $c$, we have $\frac{a}{b}=c$ iff $ a=cb $, then I think the following should be enough to exclude $\frac{0}{0}$ from the real numbers.
Proposition 3: $\frac{0}{0}$ is not a real number
Proof: Suppose that $\frac{0}{0} = x$, where $x$ is a real number.
$\frac{0}{0}=x \Leftrightarrow x \cdot 0 = 0 = (x + 1) \cdot 0 \Leftrightarrow \frac{0}{0}=x+1$
$ \therefore x = x + 1 \Leftrightarrow 0 = 1 \Leftrightarrow \bot$
Q.E.D.

Update (2015-12-07):
How about the following improvement of Proposition 1 (it should be combined with a new definition of division and fraction, accounting for the $\frac{0}{0}$-case)?
Proposition 4: Suppose $\frac{0}{0}$ is defined, so that $\frac{0}{0} \in \mathbb{R}$, and that the rule $a \cdot \frac{b}{c} = \frac{a \cdot b}{c}$ holds for all real numbers $a$, $b$ and $c$.
Then, $\frac{0}{0} = 0$
Proof: Suppose that $\frac{0}{0}=x$, where $x \ne 0$.
$x = \frac{0}{0} \Rightarrow 2x = 2 \cdot \frac{0}{0} = \frac{2 \cdot 0}{0} = \frac{0}{0} = x \Rightarrow x = 0 \Rightarrow \bot$
$\therefore \frac{0}{0}=0$
Q.E.D.

Suggested definition of division of real numbers:
If $b \ne 0$, then
$\frac{a}{b}=c$ iff $a=bc$
If $a=0$ and $b=0$, then
$\frac{a}{b}=0$
If $a \ne 0$ and $b=0$, then $\frac{a}{b}$ is undefined.

A somewhat more minimalistic version:
Proposition 5. If $\frac{0}{0}$ is defined, so that $\frac{0}{0} \in \mathbb{R}$, then $\frac{0}{0}=0$.
Proof: Suppose $\frac{0}{0} \in \mathbb{R}$ and that $\frac{0}{0}=a \ne 0$.
$a = \frac{0}{0} = \frac{2 \cdot 0}{0} = 2a \Rightarrow a = 0 \Rightarrow \bot$
$\therefore \frac{0}{0}=0$
Q.E.D.

If $\frac00 = 0$ then $0\times0=0$ would work as a proof. The problem is that also $3\times0=0$ and $7\times0$ and so on would all work.
So $\frac00=0,\space\frac00=1,\space\frac00=3,\space\frac00=$ just about anything.
There are too many possible results, we want such operations to return defined results (one and only one result), otherwise the operation itself is not actually defined. In fact, dividing any number by $0$ is 'undefined', 'illegal'.
When dividing a non-zero integer by zero, we have the same problem. only, in that case, we simply have no-results.
ie: $\frac60 =$ number which multiplied by $0$ equals $6$.
We can say $\frac60=\infty$ only to cut short on a theorem, stating that the limit of $\frac mn$ with m integer and $n$ going to $0$ is infinite. It is obviously a notation-artifact. Otherwise we should say that $\infty\times0$ equals $6$, and $7$, and $8$, and $9$... 
