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## 21. SEGMENT INFORMATION 

The Company has adopted Statement of Financial Accounting Standards No. 131, “Disclosures about Segments of an Enterprise and Related Information” (“SFAS 131”), which established standards for reporting by public business enterprises of information about product lines, geographical areas and major customers. The method for determining what information to report is based on the way man- agement organizes the Company for making operational decisions and assessment of financial performance. The Company’s chief oper- ating decision maker is considered to be the Company’s Chief Execu- tive Officer (“CEO”). The CEO reviews financial information presented on a consolidated basis accompanied by disaggregated information about sales by geographic region and by product platforms. The Company’s Board of Directors reviews consolidated financial informa- tion. The Company’s operations employ the same products and types of customers worldwide. The Company’s product development, pub- lishing and marketing activities are centralized in the United States under one management team, with distribution activities managed geographically. Accordingly, the Company’s operations fall within one reportable segment as defined in SFAS 131. 

For the years ended October 31, 2003, 2002, and 2001, the Com- pany’s net sales in domestic markets accounted for approximately 72.1%, 80.0% and 76.4%, respectively, and net sales in international markets accounted for 27.9%, 20.0% and 23.6%, respectively. 

As of October 31, 2003 and 2002, the Company’s net property, plant and equipment in domestic markets accounted for approxi- mately $13,789 and $11,222, respectively, and net property, plant and equipment in international markets accounted for $8,471 and $4,097, respectively. 

Information about the Company’s total non-current assets in the United States and international areas as of October 31, 2003 and 2002 is presented below: 

<img src='content_image/40542.jpg'>

## Notes to Consolidated Financial Statements (continued) 

(Dollars in thousands, except per share amounts) 

Information about the Company’s net sales in the United States and international areas for the years ended October 31, 2003, 2002 and 2001 is presented below (net sales are attributed to geographic areas based on product destination): 

<img src='content_image/40544.jpg'>

Information about the Company’s net sales by product platforms for the years ended October 31, 2003, 2002 and 2001 is presented below: 

<img src='content_image/40543.jpg'>

