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## OLD AMERICAN INSURANCE COMPANY 

The need for final expense products among the senior market continues to increase as the country’s population ages. With the final expense industry’s strong demand, it is no surprise that Old American Insurance Company once again had another successful year as it carried out its mission to provide peace of mind to the senior market. 

The Company’s Peace of Mind mission is represented by a symbolic eagle. Prominently displayed in Old American Insurance Company’s logo, the eagle stands for reliability, protection and security. 

Old American carries out this mission through products that are designed to cover the necessary costs following the death of a loved one. These funds also provide comfort to surviving family members knowing that money will be available for ongoing expenses. 

During 2012, Old American focused on improving territory penetration, recruiting and agent productivity for its general agencies in order to effectively meet the sales goals of the Company. The Old American segment accounted for 30% of consolidated insurance revenues for the years ended December 31, 2012 and 2011. Old American’s new sales increased 5% in 2012 and 9% 2011. Total renewal premiums increased 3% in 2012 and 2% in 2011. 

The increase in new premiums reflects a combination of expanded distribution efforts and improved productivity from the Company’s sales agents. 

Old American continues to focus on the recruitment and development of new agencies and agents, along with generating improved production from existing agencies and agents. In addition, this segment has aggressively managed territories assigned to agencies and emphasized recruiting to improve production of new sales. 

A family-oriented company with a long history, Old American is licensed in 47 states and the District of Columbia. Founded in 1939, the Company celebrated its 73rd year of business in 2012, of which more than 20 have been under its current parent company, Kansas City Life Insurance Company. Walter E. Bixby, a fourth generation member of the Bixby family that has led Kansas City Life since its early days, serves as Old American’s President. 

Looking forward, Old American will remain committed to delivering peace of mind through its successful nationwide general agency system with exclusive territories. Old American is focused on its core foundation for even further momentum to fuel profitable growth for its field force and the Company. 

## Reliability, Protection and Security. 

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Reliability, protection and security. These three words have adorned the circular logo of Old American Insurance Company since its beginning days and represent a promise to our policyholders – a promise to provide peace of mind to the senior market. 

When Old American was founded in 1939, the Company’s philosophy was that nobody should be considered uninsurable simply on the basis of age. That philosophy still resonates with our mission of providing peace of mind to the senior market. Old American’s products and services provide for financial needs following a death, but they also fulfill emotional needs as well. 

Reliability  on a company in business for 73 years; the comfort that comes from the Protection  of insuring your loved ones; and last but not least, the Security  that comes from knowing money will be available for final expenses as well as necessary living expenses. 

These three words will continue to represent our mission and our guiding philosophy to provide peace of mind to the senior market now and in the future. 

