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## Understanding content analysis 

This chapter provides details about the process of content analysis and how IBM Watson Content Analytics (Content Analytics) can be used as a tool to help you analyze large amounts of textual data. From this content analysis, you can gain actionable insight from your data. To be successful, you do more than use the product and perform a series of mechanical operations. You must have a deep understanding of what Content Analytics does and how it works. To take full advantage of Content Analytics, you must understand what you can analyze, what you can expect, and how you can interpret and use its output. 

This chapter includes the following sections: 

GLYPH<SM590000> Basic concepts of content analytics 

GLYPH<SM590000> Typical cycle of analysis with Content Analytics 

GLYPH<SM590000> Successful use cases 

## 4 

