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## CoMMunIty 

Fairfax is a vital member of the hundreds of communities in which it operates. We are committed to being a socially responsible organisation that supports and engages with those communities. We do this through a combination of funding, resources, volunteering, sponsorships, editorial coverage and promoting charitable activities. 

Fairfax’s management and sponsorship of events such as City2Surf (Sydney), City2Sea (Melbourne) and City2South (Brisbane) have continued to raise important funds for their charity partners. Participants in the many Fairfax events run throughout the past 12 months have raised more than $6 million for the various charities associated with each event. 

These community events are an important way that the Company builds and maintains key partnerships with charities, clubs and associations. 

In July 2013, The Sun-Herald City2Surf celebrated reaching $20 million in charitable funds raised since its inception, making it one of the most successful initiatives of its kind in Australia. 

Race Director, Rebecca Wilmer, said: “The City2Surf and its associated sister events have become incredibly important fundraising drives for hundreds of charities across the country. For some, they are the biggest initiatives of the year. The events give them the opportunity to raise much-needed funds and awareness for their cause. 

“Through initiatives like the City2Surf Gold Charity program, there is now the opportunity for participants to apply even more of a focus on fundraising, and each year we’re seeing this continue to grow.” 

The Sun-Herald City2Surf is an integral part of the community, and the world’s biggest run with 85,000 participants last year. The Sun-Herald also hosts the SurfSwim and Run4Fun. 

In supporting and promoting active lifestyles of all kinds, Fairfax through its masthead The Sydney Morning Herald, is also proud to be part of Australia’s longest-running and largest ocean swim – the Cole Classic. The carnival, held in conjunction with Manly Life Saving Club, continues to grow in popularity and this year attracted more than 3,800 swimmers. Families are encouraged to take part in The Sydney Morning Herald Sun Run which is held on the day before the swim. Together, these two events raised $224,511 for more than 700 charities. 

In New Zealand, Round the Bays, which started in 1972 with 1,200 participants, is co- owned by Fairfax Media and the Auckland Joggers Club. The 8.4km run, which follows the contours of Auckland’s Waitemata harbour, has grown to more than 70,000 participants each year. It is one of the world’s largest fun runs and New Zealand’s largest mass participation sporting event. 

Each year, several charities receive donations of about NZD$120,000 from the race. 

In the past decade, about NZD$1.5 million has gone to a range of charitable causes supporting the health, well-being and development of Auckland’s children via Round the Bays. 

## ChARItABlE ContRIButIons 

There are many heroic organisations that perform vital roles of protection and support in our communities, and which have raised needed funds for hundreds of special groups and projects. We are proud to have helped many hundreds of organisations during the past 12 months. 

