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## Our products and key customers continued 

## Automotive and industrial 

Dialog supplies motor control ASICs to a leading European automotive supplier who in turn delivers Dialog-based windscreen wiper motor products addressing mid- to high-end European cars. Additionally, our first product for a customer in Japan went into production in 2012. 

These devices capitalise on Dialog’s expertise and knowledge of technologies ranging from power management systems and mixed signal design, to high voltage circuits and embedded microprocessors on a single integrated circuit in an automotive-qualified CMOS process, including flash memory. 

Dialog’s power management and clock companion ICs for the Intel Atom and Freescale i.MX series of processors provide an optimum solution for next generation infotainment systems. These help to deliver video, high fidelity audio and better GPS and other multimedia support that reacts in real time to the changing external environment. 

For the industrial market, Dialog develops innovative control ASICs, both for conventional light sources, such as fluorescent or High- Intensity Discharge (“HID”) lamps. Our future development focus is on energy-efficient retrofit 

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Dialog’s power management and clock companion ICs for the Intel Atom and Freescale i.MX series of processors provide an optimum solution for next generation infotainment systems. 

During 2012, Dialog invested US$127.5 million, or 16.5% of our revenue, in research and development. 

bulb LED lighting solutions. These devices seek to deliver optimal control and regulation of light sources, while maximising their service life. Through intelligent control, using advanced digital signal processing, these devices help to minimise energy consumption. 

## Design, development and production 

We are justifiably proud of the quality and feature-rich functionality of our mixed signal integrated circuits, achieving high integration levels. 

Innovation is vital to our continued success. During 2012, we invested US$127.9 million, or 16.5% of our revenue, in research and development. Our ability to develop mixed signal Application Specific Integrated Circuits (ASICs) and Application Specific Standard Products (ASSPs) designs rapidly enables us to respond to customers’ needs for new, higher performance solutions while reducing cost. Our strategy of modifying and reusing a wide set of specialised analog building blocks speeds up the design process. In addition, our use of industry standard design tools increases the level of automation and the quality of verification in our products. Our commitment to continuously deepen our expertise has resulted in increased levels of integration and product innovation in all business sectors. 

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## Manufacture, assembly and testing 

Dialog outsources its wafer production to select foundries, principally in Taiwan, Singapore and China, which provide high-quality products and have the ability to meet both our stringent qualification requirements and tight deadlines. 

The final assembly of our chips is outsourced to a number of qualified subcontractors in Asia. Our test programmes, based on our own and individual customers’ specifications, are developed by our test engineers in parallel with the design process. All test development is undertaken at our Nabern facility in Germany using the same type of test equipment and handling interfaces as our offshore test subcontractors to speed up the production transfer process and volume ramp. 

All production testing and warehousing of our final products is outsourced to our Asian test subcontract partners, enabling direct drop shipments to our end customers. We have also created a specialist offshore operations and a support centre in Taiwan. We have our own manufacturing and technical engineers close to foundries and assembly and test subcontractors in Asia. By being “on the spot” to resolve any potential engineering issues quickly, they can forestall potential delays in production. 

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