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## Deliverables 

The document shall include the following: 

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- a concise description of the work to be carried out (maximum 5,000 words) and methodologies  proposed for undertaking the tasks of the scenario; 

- the team  required to develop the full scenario (person-days per profile); 

- a schedule/timeline setting out the time considered necessary for each stage and deliverable, together with major project milestones; 

- a detailed budget (as specified in Annex X-1). 

## Scenario 2/lot 1 — Provision of a national communication strategy for the promotion of the Greek OiRA tool in the car repair sector 

Every year, EU-OSHA supports one to two OIRA national partners with specific promotion actions to improve the take-up of the OiRA tools by small and medium-sized enterprises in the country within the relevant sectors. The promotion actions and services provided have to be based on an informed communication strategy for the OiRA project in the country. 

The tenderer is requested to develop within this scenario an outline of a national communication strategy for Greece with a specific focus on its OiRA tool for the heavy vehicle and car repair sector, from conceptualisation to implementation. The strategy should be based on a marketing analysis aimed at better tailoring the promotional services and actions proposed. The scenario should therefore include the methodology of and approach to the market analysis, and an indication of the type of results expected and how these would inform the communication strategy proposed. 

For the purpose of evaluation in the context of this call for tender, this scenario and all its elements are to be presented in English. However, once the contract is awarded, it is expected that a national communication strategy and all deliverables and services proposed, as well as the communication exchange with the OiRA partner, be delivered in the corresponding national language of the country where the activity is addressed. Given that the communication and promotion strategy will be the basis for the whole project, it needs to be provided in both languages. In addition, a summary in English is expected for all products and services that are delivered. 

In principle, the communication strategy should be developed with a long-term perspective in mind to be sustainable and applicable by the OiRA partner independently. However, the scenario must consider up to a full year of direct support for the production of the deliverables proposed and the implementation of related promotion actions. 

The tenderer is requested to outline in the strategy (a document of up to 5,000 words) all steps to be taken, including some or all of the elements listed below. 

The outline of the communication strategy could include: 

- rationale and main messages to be conveyed; 

- market analysis for the sector considered in the scenario; 

- objectives; 

