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New advertising – Working to build a stronger brand identity across product categories, print ads for Boutique product will share the creative campaign introduced this spring for Movado watches, under the related theme line,“the art of design”. 

New products – The Movado philosophy – design, craftsmanship, innovation – is being extended to new product categories. A best seller since its introduction last year, Radius jewelry features radiant semi-precious stones in a unique, half-moon-cut and patent-pending setting. CrystalOno, below, is an exclusive tabletop collection inspired by the single dot Museum watch dial. 

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