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Super Cheap Auto’s team culture is undoubtedly one of the reasons for its success. Managing Director, Bob Thorn, and Human Resources Manager, Theresa Burrows, tell us more: 

How would you describe the culture? 

Bob: The Super Cheap culture means different things to different people. To me it’s about our enthusiasm, our concern for the individual and our commitment to success, but it is so much more than words can describe. 

The foundation of the culture is based around the Team Logic. I’ve always felt that a committed team of people could achieve far more than the efforts of just one person. To achieve the results though, the team must be able to share, understand and practice a similar method of operational behaviour. 

Theresa: At a more basic level, I would highlight the way we dress, the way we act and the way we interact. No matter who you are, you are a member of the team. We all wear our uniform with pride. We all practice the ‘one metre smile’ which means that whenever we pass by a fellow team member or a customer we acknowledge them and give them a polite smile. 

What are the Team Framework Principles? 

Bob: We recognised that if we were to develop a culture that was based on team values, we needed to let our team members understand our expectations through establishing a set of principles that reinforced those values. These have become our Team Framework Principles. 

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