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## Corporate affairs 

Corporate affairs has the important responsibility of managing Sasol’s corporate image and reputation. Working in partnership with, and in support of, various internal stakeholders, including the group executive committee, the corporate affairs function adds value through its expertise in areas such as corporate marketing, community affairs, stakeholder relations and communication. 

While proud of its South African origin and heritage, Sasol has grown to be a significant international player in the petrochemical sector. Corporate affairs helps ensure that the company has a coherent identity wherever it does business, while remaining a relevant and responsible corporate citizen. 

## Corporate marketing 

The focus of our work in corporate marketing is to position the Sasol brand, in partnership with internal and external stakeholders, in a manner that supports positive engagement with Sasol 

through targeted advertising, branding and sponsorships. We seek win-win partnerships with those with whom we do business, in the process projecting Sasol as a responsible corporate citizen in the different countries where it has a presence. 

We pursue sponsorship opportunities that enhance our brand, inspire creativity and innovation, and create unique opportunities to build or strengthen stakeholder relationships. These include supporting organisations involved in sports, arts and culture, and conservation, among others. In 2010, we were proud sponsors of the South African national rugby team, the Springboks, the South African national women’s football team, Banyana Banyana, as well as wheelchair basketball and motor sport. In the arts, we continued to sponsor the Sasol New Signatures Art Competition, the Black Tie Ensemble and the South African National Youth Orchestra. 

## Stakeholder relations 

Our desire is to be a good social and corporate neighbour, hence management of our relationships with our different stakeholders is of paramount importance. These stakeholders range from ordinary members of the community, through to local, provincial and national governments. The management of these relationships is critical to the process of ensuring both a social and a legal licence to operate. 

## Government relations 

Sasol group government relations is responsible for the establishment and deepening of sound working relationships with government stakeholders. Sasol strives to maintain constructive, win-win relationships with governments in the areas in which it operates, often entering into public-private partnership arrangements with host governments. 

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