Under joint promotion from local and central government authorities, many young people have left the cities and returned home to get involved with grassroots community revitalization efforts. Much of the movement's focus has been on stimulating tourism and consumer activity to help revive local industry.
在中央及地方政府聯手推動下，許多年輕人回鄉投入社區改造工作，並進一步以引進觀光、刺激消費等方式來活化地方產業。