In sales, I don't want to go the Eslite route. Since there are so many books out there, surely we can find some interesting topics to make reading more fun, and also lure passersby into our stores. "
在行銷上，我反對走誠品路線，因為書海浩瀚，絕對可以找些有意思的話題，把閱讀變得很有趣，也把街頭過往的大眾『引誘』進書店來，」他說。