Of these bright Taiwanese creative teams, the ones that have received the most attention from the media are YAOX Edutainment Co. Ltd. executive creative director Crayon Yao and his team, which directed and planned the China and Taiwan pavilions; and Cogitoimage, which planned several pavilions, including the Africa Joint Pavilion and the pavilions of Air China and the Taiwanese company Aurora.
在這群發光發熱的台灣人中，最受媒體關注者，莫過於同時擔任兩岸國家館創意總監、展示策劃的躍獅影像科技公司執行創意總監姚開陽與其團隊；還有一舉攻下「非洲聯合館」、「中國航空館」與台灣企業「震旦館」等多項展館規劃工程的卡爾吉特國際集團。