In 1904, the Asahi Record Company created a lily-shaped horn in an effort to enhance the gramophone's visual appeal and the overall listening experience. This design proved immensely popular, and gramophones began to increase in elaborateness and in size. Not only were they made with the finest woods, they were also adorned with all manner of painted designs.
後來為求表現質感，一九○四年，日本朝日唱片公司製造出百合花型的留聲機，讓聆賞音樂的氣氛變得更柔和，大受歡迎，留聲機的外殼也開始變得華麗且龐大，不但使用上好木材，還繪有各式圖案。