If the media seizes on someplace as being fun or having great food, the next thing you know a tide of visitors rolls in. It hardly seems important to people whether they actually wanted such an experience before or whether it is the kind of experience they know they will enjoy; the important thing is to keep up with the popular trends.
比如，人們在決定從事何種休閒時，常常是根據媒體報導，只要媒體一披露某處好吃好玩，人潮就跟著席捲而去，至於那是不是自己的需求或喜好都不重要，反倒「跟得上潮流」才是重點。