Besides therapy that directly appeals to the five senses, other goods and services that can have a curative effect for consumers fall into one of three approaches: temporarily taking the individual off the beaten track; trying to provide an answer; and connecting the consumer to emotive personal or collective experiences.
除了直接訴諸感官經驗的五感療癒，其他能帶給消費者「療傷」效果的商品或服務，通常不外乎「暫時脫離既有軌道」、「試圖提供解答」、及「扣連共同經驗」等 3 種方式。