This is why Maxxis spends money making reflective stickers to give to kids for their bikes, why year after year they travel the university campuses doing tire safety education, and why they have set up a computer game company to give kids who like to race cars a virtual outlet for their passion.
這就是為什麼，瑪吉斯願意花錢製作精美的反光貼紙，贈送給每位騎腳踏車的小朋友，也願意長年巡迴大學校園，做輪胎品質鑑定和安全推廣教育，還成立電腦遊戲公司，讓喜歡飆車的孩子有一個擬真的宣洩管道，「不必為了一時的刺激，拿自己的生命做賭注！」