Lukang, Home of Personalized New Year's Scrolls: Now just another part of today's commercialized "pre-packaged" culture, New Year's scrolls are mass-produced and printed with clich? d slogans addressing the widest possible audience. Although they still convey holiday cheer, they don't bring out a household's personal charm in the same warm way.
如今工商社會，春聯也進入「速食」時代，變成大量製造的印刷品，為適用各種人，所引用的詞句，便多是「天增歲月人增壽，春滿乾坤福滿門」或者「恭喜發財」之類的老調，喜氣雖在，卻品味不出主人家「個性化」的風韻。