CHT chairman Ho Cheng-tan stated that the company would use its multimedia platform to add content produced by domestic audiovisual content providers to its roster of offerings. In this scheme, content providers decide on content and prices based on viewer response, with CHT collecting fees and distributing a share back to the vendors.
對此，中華電信董事長賀陳旦表示，中華電信將利用多媒體平台，把國內影音資訊業者製作的內容放上服務選單，從消費者的反應決定提供的內容與價格，再由中華電信代收費用，與業者拆帳。