"Creativity is an attitude, a habit, and because it can be trained it has a method," wrote local trends expert Jan Hung-chih more than ten years ago in his book Idea Man, a title that has become a Chinese-language classic.
基本上，「創意是一種態度、習慣，既然可以訓練，也就有方法。」有趨勢專家之稱的詹宏志十多年前完成的《創意人》一書，至今看來仍是此類中文書籍的經典。