More than 90 percent of its townsfolks are Hakkas whose ancestors came from Kwangtung province. They are loyal, industrious, frugal and honest. These characteristics have been passed down from generation to generation.
美濃鎮民百分之九十以上為廣東播遷來台的客家人，他們忠貞、勤儉、純樸、篤實的特性，幾百年來沿襲成風，既不為閩南籍所同化，也不因曾受日人統治而有些許改變。