His approach was to look at things from the reporters 'point of view. Tseng provided several guiding principles for the newly established International Propaganda Department (IPD): Provide true information; do not lie; do not exaggerate or obfuscate; and "move others with the truth, convince others with sincerity." Only through the truth could China win friends.
最重要的，曾虛白給甫成立的「臨時軍委會第五部國際宣傳處」訂了幾個原則：實話實說、不說謊騙人、不誇大掩飾，「以真動人、以誠格人」，只有真誠才能贏得朋友的幫助。