The idea fermented for a decade, until Wu started his first restaurant, Taiwan Banana Paradise, in Fengyuan in 2001. The restaurant was made up like a turn-of-the-century Taichung street, decorated with all kinds of old objects, and became an instant hit.
經過十年的醞釀，2001 年，吳傳治在豐原開設第一家餐廳，取名為「台灣香蕉新樂園」，內部陳設仿造清代至日治時代的台中街景，並以大量古物裝飾，結果一炮而紅。