New Chueh Chiang Another shopper's paradise in the area bounded by Wufu 2nd Road, Chungshan 2nd Road, Hsintien Road and Wenheng Road, is New Chueh Chiang. Generally considered Kaohsiung's answer to Hsimenting in Taipei, it originally rose to prominence because of the old President Department Store.
新堀江是由五福二路、中山二路、新田路、文橫路所包圍的塊狀商圈，因舊大統百貨公司而崛起，有「高雄西門町」之稱，吸引大批青少年，歌星辦簽唱會也常選擇此地。