Every now and again yet another make of car, whether locally produced or imported, launches a sales promotion media blitz. This usually focusses on the make's thoroughbred design, after-sales service and generous horsepower, but the most effective gambit of all is--a price discount.
不論是國產車或進口車，每隔一陣子總有些品牌在傳播媒體上大做促銷廣告；訴求重點不外乎是血統純正（全車進口，而非在國內裝配）、售後服務佳、馬力大……，還有最有效的﹘﹘降價。