Yeh admits her food writing used to focus on describing experiences abroad, and when she set up the website six years ago, she focused on imported goods. But in recent years, she's turned her attention more towards Taiwanese flavors. Her tasting trips into the countryside have inspired a more "Taiwanese" orientation on the site.
葉怡蘭坦承，早年她的飲食寫作多著重在引介外國經驗，6 年前架設網路平台之初，商品也以進口食材居多；近幾年轉向關懷台灣味，下鄉勤訪試吃、大受感動的結果，店鋪竟在不知不覺中轉變為「台灣ㄟ店」。