He also found that people associate beer with the working class, cheap fish fry restaurants, drunkards, "and rather noisy men, not women, drinking without moderation."
他也發現，只要提到啤酒，人們往往聯想到「勞工階級」、「99 元熱炒」以及「喝到醉茫茫的男人」，「為什麼不是『享受啤酒的女人』？」