Print is a visual medium, so the dimensions of the layout are integral to perception, "explains Zhou. Readers can be attracted by the skillful play of layout and words; conversely, discrepancies between different layout formats can cause headaches for readers-and editors.
周暐達說，在數位出版的環境中，可能因為版面與內容設計的巧妙搭配而吸引讀者，也可能因版面尺寸的限制而讓編輯與讀者都痛苦不堪。