It has also gathered information about its customers, and made "Seven Promises to the Buyer" its slogan. These promises include a 30-day lowest price guarantee, interest-free payment plans, seven-day delivery of purchases, a 10-day free trial, a one-year guarantee and free returns.
在經營頻道的過程中，除了有效建立客戶資料檔外，他們打出「七大購物保證」的口號，包括三十天內全國最低價、分期免息付款、七天送貨到府、十天鑑賞期、一年保固，以及免費退換貨品等服務。