No, Hohaiyan is just about relaxing at the beach with some tunes. At the core of it, this "sloganeering-free" rock event is essentially the Taipei County Government's way of keeping track of cultural trends. Tapping the public coffers, they put on a massive outdoor concert event to give independent artists a chance to strut their stuff, while also promoting Kungliao's local industries.
追本溯源，這場「不喊口號」的搖滾盛會，其實是台北縣政府著眼文化產業的發展趨勢，以公部門資源提供苦無表演機會的獨立創作樂團一個表演的舞台，並藉此振興貢寮鄉當地產業而舉辦的大型群眾戶外音樂活動。