Right now the big item is hot and spicy small lobsters. Liu Yiwei, host of CCTV's Everyday Cuisine, says of this copycat mentality when it comes to popular foods, "In the past, northerners never touched hot and spicy food but now with the influence of the mass media, hot and spicy food has become 'hot' all over the country.
對於這樣一窩蜂的流行，中央電視台《天天飲食》主持人劉儀偉認為，「過去北方人並不嗜辣，然而在如今資訊發達下，辣的口味可以說是全國夠嗆，地域性的口味正在被打開。」