Coco Fang notes that regional protectionism in China is very strong, making it difficult to compete head-on. Some local king brands have a monthly turnover of as much as RMB1 million per store, something Bianco, with RMB450,000 per outlet in Shanghai, can only dream of matching.
范怡文指出，大陸的區域保護性很強，不宜與他們硬碰硬，像一些 LOCAL KING 的品牌，單點的月營業額就高達一百萬人民幣，是 BIANCO 在上海一個點四十五萬人民幣難以望其項背的。