Even if a bookshop is located in a busy subway station with hordes of people passing through, at most 5,000 people might enter the shop. An online bookshop, however, reaches every corner of Taiwan. If there is a promotional activity for a new book today, 200,000 readers can access it.
他說，實體書店受制於定點範圍，即使在捷運站人潮洶湧的鬧市，可能一天最多也只是 5000 人次的進出；但網路是涵蓋全台灣，也許今天一個新書促銷的動作，便可以讓 20 萬名讀者看到，巨大的回饋體驗，像上癮般地吸引他。