In addition to perennial leading lights Chiung Yao, San Mao, Bo Yang, Li Ao, Hsi Mu-jung, and Lung Ying-tai, the best-seller lists in mainland China also frequently carry the names of newer arrivals like Chang Man-chuan, Lin Ching-hsuan, Hsi Chuan, Chu Teh-yung, and Tsai Chih-chung.
除了聲勢歷久不衰的作家瓊瑤、三毛、柏楊、李敖、席慕蓉、龍應台等等，新近進入大陸書市的張曼娟、林清玄、席絹、朱德庸、蔡志忠也都是排行榜上的常客。