As far as a scholar or his field of study is concerned, being able to get media exposure or affirmation is basically a kind of extension of himself, allowing his thoughts and concepts to be expanded into new realms--and it is so very seductive.
對學者或學術界來說，能被媒體曝光或肯定，基本上是一種自我延伸，把他的想法、概念拓展到其他領域去，這是一種引誘。