The television industry has now entered a phase in which "costs are high, and profits are low." But shutting down is like "selling your station off as scrap metal." Eastern's current president, Chu Tzong-ko, says that those who have already put money into a station will keep it running. Investors are not necessarily looking for short-term profits.
電視業現在進入「成本高，利潤不高」的階段，但「收攤等於當廢鐵賣」，東森現任總經理朱宗軻說，已經投下資本的人，還是會繼續經營下去；投資者不見得只看短期利益，有線電視若結合網路、電信，利潤可能以倍數成長。