But if top quality Taiwanese rice is to garner a chunk of Taiwan's market, then members of the public cannot merely concern themselves with the cost of rice, but must show even more concern with the process of rice production, because only then will there be a triple win for Taiwan's farmers, traders, and consumers.
但如果要讓台灣好米在市場上佔有一席之地，民眾就不能只看米價，更要在乎稻米產製過程，因為只有台灣好米的稻穗結實累累，才能開創農友、糧商、民眾三贏的局面。