As Cheng notes, Taiwan's bag industry has tremendous manufacturing capacity, and if it could combine that with marketing and design talent, there is massive potential there. Cheng decided to dive in. "I'd had this experience helping Kipling; why not take that experience and put it to use building a fashionable, high-quality brand?"
鄭鈴珠指出，台灣在皮包產業有很強大的製造能力，只要結合前端的設計與後端的行銷人才，實在大有可為，鄭鈴珠決定要下海一試，「既然過去可以協助 Kipling 成為歐洲名牌，何不拿過去的經驗來幫助台灣，成就一個時尚與品質兼具的品牌？」