But with China's rise, Taiwanese SMEs have had to develop their own brands to survive, creating a much stronger need for design services. "Central Taiwan is home to any number of machinery, tool, hardware, leather goods, zipper, fabric, and carbon fiber manufacturers. As a result, Hsieh's work has included designs for everything from leather luggage and hand tools to medical devices.
但中國大陸崛起後，這些企業為了生存、走向品牌，對設計開始有更強烈的需求，」謝榮雅指出，台灣中部蘊藏了機械工具、五金配件、皮件、拉鍊、布料、碳纖維等產業聚落，讓他設計的產品橫跨皮箱、手工具、醫療儀器等領域。