In Chen's analysis, the European and American gift markets draw products from everywhere, and there is fierce competition. No firm can hold a position of dominance: "Although Franz doesn't have a glorious hundred-year history, it has boldly innovated, lacks baggage, and come out with more than 1000 new pieces every year!"
陳立恒分析，歐美禮品市場廣納百川、競爭激烈，沒有任何業者能夠維持寡占地位，而法藍瓷雖然沒有光榮的百年歷史，但勇於創新、沒有包袱，每年可以推出超過 1,000 款新品，讓市場熱度維持不墜。