Tigerair Taiwan and Trans-Asia ’ s budget carrier will fly to and from major cities across Northeast Asia, Southeast Asia, and Greater China. But with so much overlap between these airlines and their parents, how can these companies avoid scoring own goals?
台灣虎航與復興航空旗下的廉價航空，航點將會遍及東北亞、東南亞與港澳大陸的重要城市，但這些與母公司重疊的航線，市場策略該如何區隔，會不會有「自己打自己」的困擾？