There are two chief reasons for the new awareness in men's perceptions concerning dress: the role of the mass media (television, radio, papers, magazines) exposing men to all the latest international fashion and clothing news.
目前國內這些名牌男性服飾店，依貨品來源可分二類：第一類是代理商所設立的專賣店，只售單一品牌的系列產品，例如台北的浪漫巴黎（Lanvin）、花花公子（Playboy），高雄的傑寶名店等。