That's why wildly exaggerated ads don't tend to be effective abroad. And when consumers are tricked, they take a stand and publicize their case. That way, other people avoid being hoodwinked. Chai says that consumer rights and obligations are closely intertwined.
因此，誇大渲染的廣告在國外比較不容易奏效，就算民眾真的受騙，也會抗爭到底，並把事情宣揚出來，避免繼續有人受害。