Lin Kuan-chun, president of the Internet music platform KKBOX, observes that KKBOX has more than 1 million items of music in its database, but so-called "mainstream" Chinese music accounts for only 10 % of that.
當排名到了第 10 名時，個別專輯的銷售量往往低到只佔全店總銷售比例的 1 % 左右，意味著聽眾的品味複雜多樣，不再只被少數的寡頭商品所壟斷。網路音樂平台 KKBOX 總經理林冠群也觀察到類似現象。