With frequent revelations by the media, there was a boycott undertaken in the general public and lawsuits brought in the courts. Finally, the United Nations 'Children's Fund and the World Health Organization established an International Code for Promoting Breast-Milk Substitutes, strictly forbidding formula corporations to advertise or to use free samples or subsidies to penetrate hospitals and health care systems.
在媒體不斷披露下，社會大眾對奶粉公司進行杯葛抵制，法院展開訴訟，最後聯合國兒童基金會與世界衛生組織制訂「母奶代用品銷售國際規約」，嚴禁奶粉公司透過廣告，以及以免費樣品及促銷獎金入侵醫療體系的傾銷行為。