"The third point is probably the most attractive one," says Kang: independent bookstores are old-fashioned, "mom-and-pop" establishments where the staff know the inventory well and sell not just books but a service. There is a strong personalized feeling to the service, and customers feel like friends of the staff. That's something hard to accomplish in a big chain store like an Eslite or a Kingstone.
「第三項特質，可能也是最吸引人的一點，」康旻杰說，獨立書店就像傳統「柑仔店」，老闆及店員對產品非常熟悉，不僅賣書也賣服務，而且富有濃濃的人情味，和顧客的關係常已變成朋友，這是像誠品、金石堂等大型連鎖書店很難辦到的。