As I enter New Buffalo's headquarters in Guiren Township, Tainan County, I am greeted by a boyish-looking Wei Baiqing who, despite being the second-generation head of the company, chooses to take the unassuming job title of special assistant to the president. On his feet are a pair of rose-red rubber clogs. It is striking to find this down-to-earth manner in a man of such high position.
走進位於台南歸仁鄉的牛頭牌鞋業總部，掛名總經理特助、長相斯文挺拔的第二代經營者魏百慶，腳踩鮮豔玫瑰紅色的布希鞋出來迎客，「高反差」的突兀效果，令人眼睛為之一亮。