Stan Shih focuses on this kind of 'fast-food industry' to mention the slogan 'freshness,' saying that only by having the freshest technology and the freshest prices can one then beat the opposition.
施振榮針對這樣的「速食產業」，提出「新鮮」的口號﹘﹘只有以最新鮮的科技、最新鮮的價格，才可以克敵致勝。