After the festival begins, the organizers work according to Hung's "five-word mantra" to supply the media with vivid stories and hot topics for conversation, utilizing weekly news conferences to stay firmly in the public eye.
活動開始後，在「五字箴言」的指導原則下，捕捉生動有趣的故事，釋出爭議話題，週週召開記者會，抓緊民眾目光。