Soon, other companies such as Maria's, Keewah, Huach'i and Hony followed I Mei's example and began marketing carefully baked and packaged wedding cookies. Western-style cakes, candies and other sweets are also packaged and sold for wedding purposes.
爾後超群、奇華、花旗、漢妮等餅家跟進，以香港師傅手工精緻的奶酥餅相號召，在口味、式樣、包裝上更講求，有些還在各地設分店，炒熱喜餅市場，也刺激傳統漢餅進一步改良。