The consumer tastes of these people, who were born in the 1960s and 1970s, are reflected in the sales of particular products, as retro postcards of pop culture icons like Bruce Lee, Gatchaman, Mazinger, Candy Candy, and Honda motorcycles chalk up the highest sales numbers.
以 5、6 年級生為主的消費口味也反映在個別產品的銷路上。例如銷售量最高的，多是李小龍、科學小飛俠、無敵鐵金剛、小甜甜、本田機車這類流行文化的懷舊明信片。