Wen freely admits that the reason his station could spend so much on promoting Korean serial dramas was because, at first, the Koreans lowered their prices to get their shows into the market. This made for low costs and high profit margins for Taiwanese television stations.
溫智平不諱言初期引進韓劇時，因韓國業者採薄利多銷的外銷市場策略，成本相當低，利潤也高，可以大手筆宣傳，奠定韓劇的收視基礎。