Globalization has leveled barriers between countries, but has intensified competition to be "global cities." On taking office six years ago, Taichung's mayor Jason Hu immediately set out to rebrand his city "cultural Taichung." His thinking: "Wealth will be squandered, power will change hands, and life itself will wither; only beauty and creativity are immortal."
全球化浪潮席捲，一方面抹平國界，同時也掀起全球城市競爭的熱潮，市長胡志強六年前一上任，就強打「文化台中」的新品牌，因為「財富會消失，權力會更替，生命會凋零，只有美和創造力永垂不朽。」