Chang Chung-chao, a management professor at National Taiwan University, explains: In an ordinary shop, you buy a jar of face cream for a few hundred NT dollars, and walk out; there are no further expectations or complications.
台大工商管理學系教授張重昭指出，譬如在傳統便利商店，一位純消費者花幾百元買一瓶面霜，付錢取貨後就走人，不會有什麼額外的期盼和瓜葛。