Farglory's marketing team says that the numbers of people looking at property is larger in the weekends and holidays, with more deals closed then, and as such that is when they plan their major marketing activities. However, if there is a sudden downpour or cold snap, this could have a major impact on people's willingness to go out and look at property.
該集團行銷企劃室指出，周末假日看房子的消費者多、成交率也高，因此常有各種行銷活動；但若此時突然下起傾盆大雨、或因寒流來襲溫度遽降，將大大影響消費者出門看屋的意願。