In October 2009 in a front-page article entitled "The Book (1041-2018)," China's CBNweekly predicted that print books would be effectively dead as of 2018, when e-book revenues would exceed those of print books.
2009 年 10 月中國「第一財經周刊」則在封面標題上直接印出「Book（1041-2018）：2018 年書籍死亡？」的墓誌銘，宣告 2018 年電子書的產值會超過紙本書，等於判了紙本書的死刑。