Not necessarily, it appears. He Tu-lin, a staunch advocate of male body autonomy, did an advertisement once for jewelry for men. Beneath the soft face was a body of primitive, raw male muscle, with the idea being that jewelry makes a man even sexier. The ad copy claimed that jewelry would attract women and make them "willing to accept your rules."
高呼男性身體自主的何篤霖，曾為男性首飾拍過一則平面廣告，姣好面容下是原始而狂野的男性肌肉，首飾讓男體更增性感，但廣告文案透露了戴首飾男人的心情：「緊緊吸引女人的目光，心甘情願受男人桎梏」。