The great industrial conglomerates such as Daewoo, Samsung, and Hyundai also came into their own, establishing their brand names in world markets as well as the good reputation of Korean goods.
長年受政府扶持的韓國大企業集團如大宇、三星、現代等，也開始發揮實力，以自創品牌在世界各國攻取市場，建立韓國產品的知名度。