Books.com allows readers to first pick out the book they want online and only then does the company place the order with the publisher, says Yu. As a result, books returned to the publisher drop to less than 10 %. The strategy saves on storage space and frees up capital for the publishers.
她說，博客來的作法是先讓讀者在網路上預購，才向出版商訂書，因此退書率不到 10 %，一方面省下庫存負擔，一方面也讓出版社的資金靈活運用。