Liu explains that when Cogitoimage takes on a new client, it first makes a complete study of the client's corporate culture, brand image, and "dreams" for future development. Then, it makes a detailed survey of the client's current main market, the convention space, and the competition. Only then does it make a design suited to these circumstances.
劉永明解釋，當卡爾吉特接觸新客戶時，會先徹底瞭解該公司的企業文化、品牌形象以及對未來營運展望的「夢想」；此後再針對該公司此次主打的市場、展覽空間、競爭同業等細節進行詳盡調查，最後才推出符合需求的設計。