But the company has taken the attitude that the team is something that it gives back to the community, and treats the team's expenses as advertising costs. "On the other hand," says Lee, "from a business point of view, we are trying to make the team break even so we can keep it going indefinitely. Making the team self-supporting is a basic objective."
著眼於企業回饋，統一持續以廣告經費支持球隊，「不過，在商言商，為了永續經營，追求收支平衡，讓球隊自給自足是個起碼的目標，」李榮哲說。