Jimmy Jung, president of National Kaohsiung Hospitality College, claims that the spread of technology to all areas of life is also changing the tourism market. He sees travel consumers becoming more flexible, more diverse, and more focused on "real" experiences, which has driven the rise of the "tourist factory."
高雄餐旅學院校長容繼業則指出，新資訊科技普遍應用在生活中的各領域後，觀光市場的結構也產生了巨幅改變，未來的旅遊消費將更彈性、更多元，也更講究真實的體驗，「觀光工廠」因此應運而生。