When a company progresses from treating the web as an information resource to using it as a commercial channel, it has no need of a fancy storefront or huge warehouse. In fact, anyone can set up their own website and go into business.
從此網路從「資訊通路」跨界為「商品通路」，不必豪華店面、無須龐大倉儲，任何人都可以架設網站買賣商品。