No sooner had Wei Ing-hsing talked about his plan than his brothers expressed their doubts about it. Most of them thought it was too risky and unlikely to succeed. But Wei Ing-chou, the eldest brother, did not share this viewpoint, thinking: "If we don't do it, we'll never get to know this business." Wei Ing-chou therefore persuaded his brothers to start again from scratch.
在食品業有一種說法，就是不做不熟悉的事業，魏應行這個計畫提出後，一度遭到其他兄弟的質疑，認為太冒險了，成功機率不大，但是魏家大哥魏應州卻持不同的看法，他認為，「不做永遠都不會熟悉」，於是他說服其他兄弟，一切從頭開始，目標就是生產好吃的速食麵。