Many chains use their websites to disclose cost estimates. They seek to attract franchise operators by showing them hard figures for what they can expect to spend on decorating, equipment, and SGA (selling, general and administrative) expenses. Some describe Internet cafes as "the 21st century's most profitable line of business."
不少加盟體系都將成本估計、裝潢、設備、管銷支出等資料放在網路上，有些更以「二十一世紀最賺錢的行業」來拉攏加盟族。