City mayor, Ch'en Chung-tso says that because of Hsin Tien's close proximity to Taipei and the lack of any substantial commercial development, the city's only recourse has been to promote its natural potential as a major tourist area.
陳市長說：「新店既沒有工業，居民又大多在台北工作、消費，晚上才回來休息，因此也不可能發展商業。以我們所擁有的資源﹘﹘美麗的風景及廣大的土地，最適合做為在大台北地區活動者的休閒及居住地。」