What gives a product its local character is that local people used local materials, local skills, and their own passion to create a product that tastes as it always has. How you market it isn't even an issue. "Welcoming local passion
只要在地特色是用在地人、在地材料和技術，用熱情打造出來的原味產品，用什麼方式來行銷已經不是問題，」曾承辦鶯歌陶瓷嘉年華活動的吳靜鴻強調，任何宣傳都是短暫的，很容易造成轟動，但有沒有堅持品質的信念與態度，更重要。