Once the first phase of structures were complete, they adopted the creative idea of having artists move in to give the street character. The idea was an instant hit, and based on this reputation as a "humanistic community," the apartments sold out completely despite being 20-30 % more expensive than real estate in Taichung City.
第一期房子蓋好後，他們以「藝術家進駐造街」的創意一砲而紅，打響了「人文社區」名號，即使房價比台中市高出 2、3 成，仍銷售一空。