"Perhaps that's due to the vendors still being quite profitable. They don't feel pressure to transform their businesses and don't feel they need to spend money on abstract ideas. Also, the HSIP is extremely tech-oriented. The vendors don't deal with end users, so they don't sense any urgency with the creativity issue," explains Hsueh.
「也許因為現在竹科的獲利還不錯，沒有轉型升級的壓力，也不認為有必要花錢找形而上的創意；其次，竹科非常技術導向，廠商面對的不是終端的消費者，不覺得這個問題有迫切性，」薛文珍解釋。