As news and other websites continue to encroach on the market for non-literary books like cookbooks, travel guides, and general-interest books, encyclopedia and illustrated guide purveyor Owl Publishing House is attempting to attract readers 'attention with more efficient digital services.
當各種新聞資訊與知識分享的網站，一點一滴取代生活情報、旅遊、食譜等非文學類的書籍市場後，如何以更有效率的數位服務來吸引讀者的目光，就成為以出版百科全書和圖鑑工具書聞名的貓頭鷹出版社的轉型思考焦點，而他們的策略是──「一紙三螢雙核心」。