Ancient Chinese culture attracts people; yet perhaps because the self-effacing modesty prized by Chinese tradition is out of place in the "toot-your-own-horn" world of today, although we have heard often in recent years of literary works being translated into foreign languages and traditional plays being performed abroad, the R.O.C. really has only just got started in the field of "cultural exports."
古老的中國文化吸引人，但或許是由於傳統我國文人「不求聞達」、不願自炫的心態，與需要縝密企劃、講究包裝宣傳的現代不盡相契，所以近年來文學作品譯成外文、傳統戲曲出國公演、茶道書道在國外開館授課等，雖時有所聞，我國在「文化輸出」上卻只能算剛起步。