The Capital Securities report notes: "Chains have an edge in terms of costs, marketing strength, and brand appeal. Once the market becomes saturated the big chains will just keep growing and the independents will either get bought out or have to close up shop."
群益證券的報告指出，「連鎖店有成本、行銷、品牌的優勢，當網咖店趨於飽和時，主要連鎖店將越來越大，單點店面不是被購，就會倒閉。」