The Japan Travel Bureau was founded in 1912. It's now the world's largest tourism business. To expand their market share in Taiwan, they formed JTB Taiwan in 2004 in collaboration with Taiwan's South East Travel Service. JTB Taiwan was JTB's 71st branch office worldwide.
簡稱為 JTB 的「日本交通公社」創立於 1912 年，是全世界最大的旅行公司，他們為了擴展台灣觀光業務，在 2004 年與東南旅行社合資成立「JTB 台灣」，這是 JTB 在全球第 71 個分公司。