The older generation sees their factories as being in crisis and suffering under a mountain of debt, whereas the younger generation is more inclined to spend money on cosmetic renovations, to put time and labor into designing tourist routes, and to train guides. The fact that such brand-building efforts take time to yield economic benefits results in constant cross-generational conflict. In some cases, the younger generation has even been shown the door.
老一代眼看工廠已經負債累累、岌岌可危，下一代卻還要花大錢整理門面，耗費人力與時間設計觀光動線，培訓導覽解說人員，而這些為品牌加分的經濟效益並不是立即可見，於是兩代之間衝突不斷，甚至還有第二代因此被「掃地出門」的案例。