For example, Red Ink's Love Post Series is published by three different firms in the PRC, though all use the term Love Post (which has been registered as a trademark in the mainland) and the books are produced according to uniform size and design specifications.
以紅色出版社的網路小說和幾米的圖文書為例，紅色的 LOVE POST 系列分別由知識、現代、新世界、中國戲劇等四家出版社出版，但卻以「LOVE POST」為品牌，並已在大陸登記商標，書籍規格與設計風格統一。