Chew Chong with his quick business mind immediately saw an opportunity, and he advertised widely offering to buy the fungus. His advertisement in the Taranaki Almanac Advertiser read: "Cheapest Shops in New Plymouth.
生意頭腦靈光的張朝，當時已在新普利茅斯開了一家店，便在當時一份塔瓦那基的廣告年鑑上大作廣告，刊登著：「在新普利茅斯最便宜的商店。