In America, a study found that many middle-school graduates were unable to read a newspaper. Accordingly, a program called Newspapers in Education, or NIE, was founded in the 1930s. Through the program, newspaper publishers donate their papers to elementary and middle schools for use as teaching materials. Students receive lessons in reading and a supplement to their textbooks, while the publishers get the opportunity to cultivate future readers.
以美國來說，研究發現，很多年輕人即使中學畢業了還是看不懂報紙，因此從 1930 年代就展開所謂的「讀報教育計畫」，由報社大量贈閱報紙給中小學做為教材，一方面教孩子讀報，用報紙補充教科書的不足，一方面也是為報社培養未來的讀者。