Repackaging puppet theater Aiming to reach a new segment of society, HEPP has held its promotional activities in places crowded with the fashionable and cultured elite of Taipei--such as department stores, the Eslite bookstore group (a key cultural barometer for Taipei), and Crown Art Center.
為新人類包裝舊傳統有意接觸另外一個層面的觀眾，霹靂的造勢活動大多是選擇人潮最多的百貨公司，或是文化指標性的誠品書局、皇冠藝術節等，藉此慢慢改變菁英份子對電視布袋戲的看法。