But before that could happen, the government's burdensome requirements for investment in China allowed a latecomer, Master Kong, to sweep the Chinese market with instant noodles, one of Uni-President's core competencies. Master Kong has been one of Taiwan's ten biggest international brands for several years running. Although Uni-President had its eyes set on the Chinese market early on, it suffered a series of missed opportunities there.
但之前政府對企業投資中國設立高門檻，讓後起的台商「康師傅」以統一最拿手的「方便麵」（速食麵）橫掃中國，目前連年高據台灣 10 大國際品牌之列；反倒早早佈局的統一企業卻苦無機會，直到政策鬆綁後，統一企業才急起直追。