Says Chou, who has been here seven years and even married a woman from Shanghai: "The Taiwan market is too small, the US market is too far away, and the European market is too poorly understood." He understands very well the dream of Taiwan firms to establish their own brand names.
「台灣市場太小、美國太遠、歐洲太陌生，」來此七年、還娶了上海姑娘的周榮正，對台商的「自創品牌」夢感觸甚深。