A pair of shoes from this first run can go for over NT $ 100,000 today, while Nike have thus far continued to milk it, releasing over 30 different runs.
他以 Nike 的麥可喬登限量鞋為例，由於大受歡迎，有錢也買不到，第一代鞋現已叫價一雙十幾萬台幣，而廠商也食髓知味，迄今已持續出了三十幾代。