How do you cover costs as high as that? TVBS got there first Chao Yi worked at the China Times, CTS and Chinese Television Network before founding Global TV. Chao originally estimated that, based on his station's NT $ 1 million per day operating costs, it would only need NT $ 20 million in advertising per month to stay afloat.
創辦環球電視的趙怡曾任職中國時報、華視、傳訊等多家媒體，他原先估計以他們開台後一天一百萬元的支出，只要一個月能有二千萬元的廣告收入即可維持。