For the company, real strength comes with continually increasing the number of outlets and maintaining market share. Moreover, if store operators choose the franchise method, the headquarters is able to open a new shop virtually without spending a penny, so naturally they don't want to pass up any opportunity, and they are happy to have more store operators making money for the company.
對總部而言，衝高店數才是壯大版圖、維持市占率的保證，再加上加盟主若選擇「特許加盟」的話，總部更是幾乎不花成本就憑空多了一家店，自然「不開白不開」，樂得讓更多加盟者為總部賺錢。