Sun Moon Lake, the north coast and Mt. Ali were once among the most representative of Taiwan's tourist spots. As time went by, however, tired designs, lacking in ingenuity or freshness, lost their sparkle. Not only did international tourists begin to fade away, even great numbers of Taiwanese visitors disappeared.
日月潭、北海岸、阿里山，原本都是台灣最具代表性的觀光景點，隨著時間流轉，陳舊設施缺乏新創意和新鮮感，逐漸失去光環，不但國際觀光人口流失，連國內遊客也銳減。