Where viewers of traditional 2D broadcasts of sporting events follow the action by staring at a small screen, the 3D World Cup broadcast allowed audiences to feel as if they were at the stadium themselves, right in amongst the players. Every time two players from opposite teams leapt after a ball, flinging themselves through the air and grimacing, someone in the audience would shout out, “ Ouch!
和傳統 2D 轉播只能「遠觀注視」在小螢幕上奔跑追逐的球員不同，3D 的立體影像特性，能讓觀眾宛如化身為球場的一員，近距離感受「球員就在身旁踢球」的魅力，也因此每當雙方球員因激烈搶球、互踹飛踢而面露痛苦表情時，觀眾席上就會有人發出「哇！