A dazzling variety of unique local cultures and products, creatively melded into a "" festival industry," "povide the ideal stage for presenting localities in their best light, and give a boost to local business into the bargain.
繽紛多彩、獨特深厚的地方文化、鄉土物產，經由創意手法整合為節慶產業，成為放射魅力的最佳舞台，也是商機無限的當紅產業。