As the survey indicates, 7-Eleven's success has changed the face of the market, and the eating-out habits of consumers. At 7-Eleven, it's easy and convenient to buy the lunches, the stores are open 24 hours, and they have microwave ovens for customers to heat up the lunches, making the general public more and more keen on them.
調查並指出，統一超商成功改變了消費者的外食習慣和市場生態，簡易方便，二十四小時皆可購買、當場微波加熱的便當，愈來愈受大眾喜愛，對於從來不識懷舊滋味的都會年輕人來說，「便當」更已成為新時代的流行象徵。