Playing hardball That is the main reason why, when the system of selling broadcast rights was changed from negotiation to public auction last August, several companies (including Hohsin, Rebar, and ERA) all jumped into the contest.
這是今年八月，當職棒八到十年電視轉播權從議價改為公開招標後，包括和信、力霸、年代集團等頻道業者一意要爭奪轉播權的主要理由。