In 2003, in an effort to make itself more competitive, TaiSugar broke itself into separate divisions and made each responsible for its own profitability. But can the company truly regain its initiative and coordinate its attack, thereby finding a way into the fickle consumer's heart?
台糖自民國九十二年開始切割營業部後，除了能以盈虧自負，激發競爭力外，被「大卸八塊」的大象能不能恢復行動力、既分進又合擊，以應付變遷快速的消費市場？