Lee Yusan explains that once they began to cross over to other markets, "Jimmy" was no longer just a cultural brand. Jimmy's illustrations are also selling a wide range of products under famous brand names such as IF and Asus.
李雨珊表示，在有計劃的跨界演出後，「幾米」不再只是一個文化品牌，更變身為包括 IF 皮件、華碩手機等多家知名企業旗下的強打系列。