The two men decided to start a business together in the fall of 2012. -Chung would be executive director, handling fundraising and operations; Yang would be editor-in-chief, overseeing content. Wang became chief technical officer and handled website planning.
2012 年秋天，他們決議共同創業，公司由鍾子偉擔任執行長，負責集資與營運；楊士範擔任總編輯，主管內容；王志中則為技術總監，負責網站技術。