End of the old road The model of copying others, doing contract work and processing for export is no longer workable, argued Porter. Taiwan companies should follow Acer's lead and create their own brands and marketing networks, and have their own global development strategies. Taiwan industry shouldn't merely become one flag in the multi-nationals 'strategies.
模仿、代工和加工出口模式，這些台灣過去賴以成功的做法，未來是行不通了，波特指出，台灣企業要有自己的品牌和行銷網，像宏一樣，有自己的全球發展策略，而不要淪為跨國公司全球策略中的一顆棋子。