"To determine if a poll is reliable, important indicators are the sampling methods, whether the scale is large or small, the parent sample, the actual content and phrasing of the questions, the degree of error, and so on. But these are often neglected. If they're not cut out of the reports entirely, then they're just tacked on briefly at the end.
「判斷一項民意調查是否可信，很重要的指標是抽樣方法、模型大小、母體性質、題目內容，還有誤差等，但這些往往不被重視，不是被刪去不用，就是在報導的尾巴才簡單地交代。