Author Chang Man-chuan established her Purple Rock agency in July 1996 with the express purpose of creating a bridge between young authors and publishers. Chang saw new writers of limited means having a hard time breaking into the literary market and wanted to help.
1996 年 7 月，有感於新生代作家資源貧乏，不易在茫茫書海中嶄露頭角，知名作家張曼娟成立了專業的出版經紀公司「紫石作坊」，作為新生代作家與出版社間的溝通橋樑。