Chen Ai-ni, the former chief editor of Woman ABC, faced the same problems. For instance, she wanted to get rid of the traditional "cover girl" format and place "accomplished" women on the front. As a result, sales dropped and advertisers began to object.
前「家庭與婦女」總編輯陳艾妮，同樣經歷過這份掙扎與困境：譬如她曾想過將封面由「美女」形式換為「有成就」的女性，結果不僅銷路受影響，連廣告商都持反對的意見。