Kao Chin-yen chose to invest in China because it was a huge market rich in resources, Taiwanese businesspeople were of the same language and race as the Chinese, with similar tastes to them-all factors that gave Uni-President a better shot at conquering the Chinese market.
高清愿選擇投入中國，是因為其市場大、資源充足，且台商在中國有同文同種、口味貼近等優勢，比其它國家的競爭對手更有機會搶占市場。