According to Senior Vice President C.P. Chou, this contract alone will reach 300 million English pounds. The name recognition and product image acquired through this contract couldn't be bought with ten million pounds.
據資深副總經理周宗保透露，光是這份合約，就高達三億英磅；由這項授權而獲致的知名度及產品形象效益，更是用一千萬英磅打廣告都換不來的。