BenQ's Manfred Wang, meanwhile, argues that sales of award-winning products depend on a number of factors, including price, consistency of quality, and marketing. As a result, even well-reviewed products sometimes fail to sell well.
明基設計長王千睿表示，得獎產品賣得好不好，還涉及定價、品質的穩定性、行銷等太多因素，以致有時「叫好不叫座」。