This traditional "matchmaker" field, which one would have thought would have been wiped out by free choice in love and marriage, is not only alive and kicking; in the last ten years it has experienced a complete turnaround to become a hot profession. Besides the matchmaking columns and programs popular in the media, an even greater number of specialized, commercialized "modern super matchmakers" are popping up everywhere.
本應隨著自由戀愛而淘汰的傳統「紅娘」業，不但精神不死，更在近十年搖身一變成為熱門行業，除了各種傳播媒體熱中牽紅線，坊間更大量出現一家家專業性、企業化的「現代超級大媒婆」。