Statistics show that total investment capital in the Republic of China has increased about 4.56 times to reach NT $ 8,061 million a year in the past 10 years, and advertising expenditure has risen to the equivalent of about NT $ 460 a year per person, an increase of 3.66 times.
根據台北廣告人協會研究小組所做的統計，從民國六十年至六十九年，這些年間，中華民國台灣的廣告總投資額，從每年新台幣十四億四千九佰萬元，增至八十億零六千一佰萬元，成長率是四五六．三八 %，即增加四．五六倍。