In Marzano's 15 years as CEO, Philips Design has searched for ways to overcome the drawbacks of traditional consumer research. The company marshals psychologists, anthropologists, field research specialists, sociologists and trend analysts, working together to find more human-oriented approaches toward research.
自他上任 15 年來，設計中心一直想辦法克服傳統消費者研究的缺失，他們找來心理學家、人類學家、田野調查學家、社會學家和趨勢研究人員，一起合作提出更「人本」的研究方式。