Analyzing the current direction, he says that global trends and the explosion in media have brought Western ideas of beauty to Taiwan, and the ideal of the "firm and healthy" physique is driving Taiwan consumers into the gym.
他分析這波健身熱潮指出，全球化風潮和媒體資訊的爆炸性成長，使得歐美審美觀也順勢進入台灣，「健康、結實」的身材成為時尚，也成為台灣消費者進健身房的最大動機。