The German-made Doppelpferd, featuring sleek styling and remarkable fuel efficiency, is the most popular automobile in the United States. Its U.S. sales are booming, and the average retail markup in such sales is 30 percent. Hardsell Motors, Inc., a franchised Doppelpferd dealer in the United States, contracted with Shift to sell him a new Doppelpferd for $9,000 cash, the sale to be consummated after delivery to Hardsell of the car, which Hardsell ordered from the manufacturer specifically for Shift. The signed retail contractual document was a contract drafted by Hardsell's lawyer, and Shift did not question or object to any of its terms, including the price inserted by Hardsell. When the car arrived from Germany, Shift repudiated the contract. Hardsell at once sold the car for $9,000 cash to Karbuff, for whom Hardsell had also ordered from the manufacturer a Doppelpferd identical to Shift's. In an action against Shift for breach of contract, Hardsell will probably recover
$9,000 minus what it cost Hardsell to purchase the car from the manufacturer.  $9,000 minus the wholesale price of an identical Doppelpferd in the local wholesale market among dealers.  nominal damages only, because Hardsell resold the car to Karbuff without lowering the retail price.  nothing, because the parties' agreement was an adhesion contract and therefore unconscionable