 Amazon is entering the streaming music business. Coincidentally, it's one of the only industries the company hasn't publicly pissed off this week. I'm Brian Bishop coming to you from E3 2014, and this is 90 Seconds on the Verge. Amazon calls it Prime Music, and as the name suggests, it'll be bundled in the company's pre-existing $99 annual membership program. Prime already includes free two-day shipping, Kindle eBook lending, and Prime Instant Video. The last one has been growing substantially as of late. But while Prime Music is a value add, it's not at the level of its competition just yet. Amazon promises one million songs will be available at launch for streaming. That number is super tiny compared to Spotify and Beats, each of which claim to have around 20 million tracks. Prime Music will also have hundreds of curated playlists if you just can't decide on your own. Prime Music has one glaring omission right now, and that's Universal. It's the largest music company in the world, and it means no U2, no Taylor Swift, no Jay-Z, and no Kanye. Discussions are said to be ongoing. But Universal is just one of many major companies that Amazon has been beefing with, and it's not even remotely the most public spat. Amazon and book publisher Hachette have been in a very public ugly feud lately. It seems Amazon is now purposely delaying customer orders of Hachette books by weeks. Affected authors include James Patterson, Malcolm Gladwell, and Stephen Colbert. Amazon seems to be plying similar tactics to Warner Brothers. It's no longer taking pre-orders for movies like The Winter's Tale and The Lego Movie. For more on Amazon, check out The Verge. Coming up tomorrow. What begins at the 90th second shall end there, and what ends there shall begin once more. What the fuck are you naked again? It's time to wake up, Brian. Wake up.