 Hey guys, it's Neil Arthur Burge. I'm here with the new Apple TV, which was just announced today at the event. This is the remote that I'm holding here at the top. It's got a glass touchpad with a button that clicks, menu button, Siri button, play, pause, volume, which actually shoots out over IR to control your TV, and a home button here. It also has gyroscope and accelerometer so you can do motion control gaming with it. And this is the entire thing. It charges over lightning, connects to the Apple TV over Bluetooth, lasts for three months, and this is the main controller for the new interface, which is now being called TV OS. Credit Fagorini told me it's 95% iOS, the new set of interface frameworks over the top to account for the remote and the new TV display. So this is the home screen of TV OS. You can see it's very similar to the existing Apple TV. It's just been cleaned up. As I move my thumb over the touchpad, you can see the icons kind of move, one to one with my thumb. That's how you know you're swiping around here. You can go into any of these apps. These apps have all been redone for TV OS. There's also an app store which isn't live yet. If we jump into iTunes Movies, you can see this interface looks super similar to what is existing right now on the Apple TV. But the big difference, of course, is Siri. So I can just push the Siri button and say, show me comedies, and see some comedy selections. So this is Universal Search now, so I can see the Entourage movie. And Siri's going to show me all the places I can see it from. Here it's just in iTunes. Universal Search works across iTunes, HBO, Showtime, Netflix, and Hulu right now with support for additional services coming. Apple's not saying whether Apple will add the support or whether third party developers can add the support. And lastly, there are games, so we can quickly play Asphalt to show off the motion controls on the remote. So you can see I'm really bad at this game. But you can see I'm just banging along, and the accelerometer and the gyroscope here is just letting me play just like you would with an iPhone. You can connect other iPhones and iPod Touches to be a motion controller like this. You can also connect any made-for-iPhone game controller, which Apple's expecting people to do as games get more and more lit up. And that is gaming on this thing. We can jump out. I can lose. But this all runs very smoothly and very quickly. I haven't seen anything fail. It's been noisy here, so Siri's been having some problems. But other than that, everything's working great. And I'm really excited to see what happens when developers actually get their hands on the App Store.