 This year at the Frog Party, our theme is the other singularity. Because when we talk about the singularity itself, it gets really heady fast, right? You're talking about respirocytes that let you stay in the water for 20 minutes or solving social ills or even eternal life. Then there's the other singularity. Hey everybody, it's Ben Popper from The Verge. We're here for the opening night party at South by Southwest Interactive. This party is put on every year by the folks at Frog Design, and it's two things. It's a chance for nerds to get really drunk together, and it's kind of a chance to talk and think about some of the bigger ideas in technology. So this is an interactive books project put together by Frog, and the idea is that in the near future, light is going to be cheaper than ink. So the way the books work is that they're projections, and as you turn the page, it changes to a new image. So I think perhaps in the future, instead of creating something with expensive, costly ink that you can't reuse, we just have these books made of light that can always change. So what you guys see behind me is an installation called Zen and the Art of the Robot. Now this is a Zen garden. You rake it, you think, you meditate, you find the meaning of life. But why would you do all that work if a robot can find inner peace for you? The folks at Frog Design had their partners in China make this. It's kind of like a giant light bright. People have these electronic paint brushes, and they can go up there and change the lights to whatever color they want. What's really interesting about it, for them, the price right now is about a used car, but next year the price of building this could be as much as a used smartphone.