### Comment:
What are some common techniques used to distribute malware?

### REPLY:
One common technique to distribute malware is through the use of exploit kits, which take advantage of vulnerabilities in software to infect a user's device. Another method is to disguise malware as legitimate software or files, making it more likely for users to unknowingly download and install it. Additionally, hackers may utilize malicious advertising, known as malvertising, to redirect users to infected websites or prompt them to download malware-infected files.