### Comment:
The AMC subscription service is retarded.   
 Their rewards program blows.   
 Their theaters are sub-standard.   
    
 I predict the failed AMC venture into a subscription service ultimately leads to them buckling and cutting a deal with MP.   
 If I ran a theater chain right now I would have a team of whores working over Lowe offering him $1 off our tickets if he removes my main competitor from their app for at least 12 months.

### REPLY:
I can see your point, but I think it can only help them. They don't make $ on ticket sales. Get people in there and get them buying concessions. If the theaters are low quality, it's more likely they were only previously attended by people with less $. The sub would appeal more to those people, and they're also the ones more likely to spend a lot on unhealthy concessions.

### END.