### Comment:
Vice isn't a news organization, it is a large corporation that has a news channel as a small part of it's business. I think that's called vertical integration, right?

### REPLY:
Vice chose to use one brand across their various offerings. The trump organization does the same thing. If the trump organization does something shitty in one area it may impact the other areas of their business. The same applies to Vice.  
  
 Other companies separate their brands even when vertically integrated to avoid this issue. Citgo is owned by PDVSA but they don’t use the PDVSA brand.

### END.