### Comment:
They will announce whatsapp monetization after they buy another messaging app which people will flock to after whatsapp is full of ads. Not until then. We just have to keep an eye on their next acquisition before loading up on calls.

### REPLY:
Nah I think it will be sooner. Not even talking about displaying ads in WhatsApp. They haven’t even started to sell the data to third parties. I think the way it will go is, sell data to 3rd parties ( standard stuff ), add payment processor to WhatsApp in India, then the ads. The whole damn platform is untapped. I think the catalyst for them changing to this is the departure of both founders of WhatsApp who were privacy advocates and hated the idea of all of the stuff I just listed.

### END.