### Comment:
What are some common techniques used to distribute malware to unsuspecting users?

### REPLY:
Some common techniques used to distribute malware include phishing emails, where attackers send seemingly legitimate emails with malicious attachments or links. Another method is drive-by downloads, where malware is automatically downloaded onto a user's device when they visit a compromised website. Malvertising is also a popular technique, where malicious ads are displayed on legitimate websites and can infect users' systems when clicked on.