### Comment:
What am I missing from a company perspective?  I get that there is a ton of data from the markets itself specifically the short interest relative to float that can prop the price for a long time and even potentially cause a spike but I am not seeing any catalysts from an operating perspective that move this higher.

### REPLY:
A number of things. Most importantly, FCF analysis. Your analysis is meaningfully incomplete without a deep dive into FCF. Also analysis on the management, directors, and other large owners.  
  
 To be sure, your notes are important, and I agree with a lot of it. The issue is that it’s just scratching the surface. Deep value deals often require you to dig deeper than financial statements and well-documented industry trends.

### END.