### Comment:
Maybe it's different in the US, but in Europe there's no such thing as a 'meat brand' really. In supermarkets patties are just sold as such, without any special branding or packaging. Also if a hamburger joint here would switch their patty supplier one day, I sincerely doubt anyone would care if there's no noticeable drop in quality.

### REPLY:
Theres no brand loyalty for beef here.

### END.