### Comment:
What are some common techniques used to distribute malware?

### REPLY:
One common technique used to distribute malware is through the use of exploit kits, which take advantage of vulnerabilities in software to infect a user's computer. Another method is to disguise malware as legitimate software downloads, such as freeware or cracked versions of popular programs. Additionally, attackers may use malicious advertisements or pop-ups on websites to trick users into downloading malware unintentionally.