### Comment:
And paying rent for premium retail space at every major shopping center in the world is essential for shipping parts to companies willing to rebrand garbage as their own because... ?

### REPLY:
it's how they convinced all those companies to rebrand the garbage as their own. they opened B&amp;M locations and sold in malls and people ate them up. swatch created the shit watch market themselves, and uses their direct to consumer business to drive demand for their B2B offerings.

### END.