Yeah. Like, Howard Stern, that's one thing that people don't give enough credit for. He. They fined the fuck out of that guy, and he just didn't care. He kept going. Just kept going. But it's also like, the company paid the fines because it was valuable to have him on. It was also kind of a badge of honor that this guy is getting fined by the government. And this is during the bush days, right? During the Bush administration, they went after him because of his influence. It seemed like a thing to do. And then when you stream came around where you could just have a webcam and just talk into a webcam and just fuck around, I thought it'd be fun to do. It was just a fun thing. And then it became a thing. Like, all right, we're going to do this every Monday. I'll see you Monday. Bye. And we, like, log off and laugh and go, that was fun. It wasn't a thing where it was ever thought about, like, this is going to be a career. So because of that, I just approached it. I just did it the way I wanted to do it. That's why, like, when Ari was giving me advice, I wasn't listening at all. Like, right.