
The Wendy's outlet where the finger was discovered.
 
San Jose, California —Customers are staying away in droves from Northern California Wendy's restaurants, after a Las Vegas woman found a finger in a bowl of chili at the establishment.
Restaurant owners are reporting to company headquarters that sales are down since the incident.
"It is an isolated incident. However, it is dramatically affecting sales in that market," said Wendy's spokesman Denny Lynch.
Investigators are still planning to look for the owner of the finger.
"Nobody's claimed it yet," said Capt. Bob Dixon, of the Santa Clara County coroner's office.
Industry analyst Peter Oakes told Associated Press that there should not be a long-term impact to Wendy's business.
"To me, the yardstick here is whether the single incident prompts the consumer to lose confidence in the brand. It's understandable to see some kind of knee-jerk reaction," Oakes said.
The stock market was closed for the Good Friday holiday, so traders have not weighed in on the stock yet. Wendy's International, Inc. (WEN) closed at US$39.43 on Thursday.

Share this: 






This page is archived, and is no longer publicly editable.
Got a correction? Add the template {{editprotected}} to the talk page along with your corrections, and it will be brought to the attention of the administrators.
Please note that due to our archival policy, we will not alter or update the content of articles that are archived, but will only accept requests to make grammatical and formatting corrections.
Note that some listed sources or external links may no longer be available online due to age.
Got a correction? Add the template {{editprotected}} to the talk page along with your corrections, and it will be brought to the attention of the administrators.
Please note that due to our archival policy, we will not alter or update the content of articles that are archived, but will only accept requests to make grammatical and formatting corrections.
Wendy's sales down in Northern California