On December 29th 2005, Microsoft applied for a patent that allows the operating system to require users to pay attention to ads shown on their computers. According to the patent, a user will be asked to identify her / himself to a webcam or provide some data regarding the advertisement to be entered. The technology that is part of this patent is meant to give Microsoft the right to repossess one's computer if one does not pay attention to advertisements. 
According to the patent, the technology will be used so that the 
The stated aim of the technology is so that telephone companies, internet service providers, or leasing companies, can provide computer systems etc. to users either free or at reduced charge and recoup the cost of the system through sale of advertising.

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Microsoft patent to make ads disable computer