What is the sequential growth rate from Q4 to Q1 for Segment, normalized for Q4 
t's the power of software. And so that's what we're seeing the Super SIM and a really powerful opportunity to make it. So once devices leave the factory, they continue their connectivity stories, the performance of that connectivity, the cost of that connectivity is getting better all the time because it's expensive to manufacture.
As you imagine, you've got an IoT humidifier, or truck, or garbage dumpster, or trombone, you don't want to have to remanufacture that thing every time you get better connectivity technology. You want to be able to continually silently upgrade it in the background. That's what Super SIM enables companies to do because their connectivity is not something that is set into the device, and it's something that they can continually evolve in the cloud. And so we took that whole layer of connectivity and we moved it to a software value proposition that runs in the cloud.
I will say I think the IoT world is a little challenged right now because of manufacturing and global supply chain issues that we've seen in every industry. It has set back some of these IoT use cases. They struggled to get supply chains and things like that set up. And that's something I think we've seen across the industry of IoT especially industrial IoT and things like that.
But I expect that that's not a durable trend and that will -- in the long scheme of things the 5G rollout and the narrowband implementations that use far less energy and that are far more oriented toward a wide breadth of devices. A much lower price point will actually enable a whole slew of innovation in the years to come.
Fred Havemeyer -- Macquarie Group -- Analyst
Thank you. Thank you, Jeff. And then another question, can you give us an update on how your relationship with Syniverse is progressing? Are you at a point where you're materially routing A2P messages for Syniverse with your wholesale agreement?
Jeff Lawson -- Co-Founder and Chief Executive Officer
I'll take that. So you know just for background, we've worked with Syniverse for a long time so they've been a partner of ours for many years. And so there hasn't been -- we didn't need to like make a material change to our business, as a part, where really that I feel is about cementing our relationship. But as you pointed out, we haven't closed the partnership yet, that's still pending.
And so a lot of that work still is forthcoming as we close that partnership that we previously announced.
Fred Havemeyer -- Macquarie Group -- Analyst
Thank you very much. Congratulations on the quarter.
Jeff Lawson -- Co-Founder and Chief Executive Officer
Thank you.
Operator
Your next question comes from Alex Zukin with Wolfe Research. Your line is open.
Alex Zukin -- Wolfe Research -- Analyst
Hey, guys. Thanks for taking the question. I've got two sort of metrics focused ones. I think it would be pretty helpful just -- you know going back to Michael's original question about Segment, if we normalize in Q4 for Segment, the sequential growth from Q4 to Q1, you know something in the high teens, maybe 20%, and it's stepped down to 4.5%, could we just get a better understanding for what is their heightened seasonality with this business later in the year? Because it would help us you know not get ahead of ourselves to just understand the seasonal kind of patterns of that business.
And then I've got a quick follow-up.
Khozema Shipchandler -- Chief Financial Officer
Is the follow-up on Segment? Do you want to ask that question now as well?
Alex Zukin -- Wolfe Research -- Analyst
No, the follow-up is on A2P. 
Khozema Shipchandler -- Chief Financial Officer
OK. Let me take the Segment question first, Alex. So I would say in general, you know there's not like per se a seasonal dynamic that I would necessarily point to. I think in general, I mean we feel great about the way that the acquisition is performing as we've noted several times during the course of this call.
We feel quite good about the way that that business is digressing. Some of the products that they've announced. I think anything that you're seeing in terms of
t's the power of software. And so that's what we're seeing the Super SIM and a really powerful opportunity to make it. So once devices leave the factory, they continue their connectivity stories, the performance of that connectivity, the cost of that connectivity is getting better all the time because it's expensive to manufacture.
As you imagine, you've got an IoT humidifier, or truck, or garbage dumpster, or trombone, you don't want to have to remanufacture that thing every time you get better connectivity technology. You want to be able to continually silently upgrade it in the background. That's what Super SIM enables companies to do because their connectivity is not something that is set into the device, and it's something that they can continually evolve in the cloud. And so we took that whole layer of connectivity and we moved it to a software value proposition that runs in the cloud.
I will say I think the IoT world is a little challenged right now because of manufacturing and global supply chain issues that we've seen in every industry. It has set back some of these IoT use cases. They struggled to get supply chains and things like that set up. And that's something I think we've seen across the industry of IoT especially industrial IoT and things like that.
But I expect that that's not a durable trend and that will -- in the long scheme of things the 5G rollout and the narrowband implementations that use far less energy and that are far more oriented toward a wide breadth of devices. A much lower price point will actually enable a whole slew of innovation in the years to come.
Fred Havemeyer -- Macquarie Group -- Analyst
Thank you. Thank you, Jeff. And then another question, can you give us an update on how your relationship with Syniverse is progressing? Are you at a point where you're materially routing A2P messages for Syniverse with your wholesale agreement?
Jeff Lawson -- Co-Founder and Chief Executive Officer
I'll take that. So you know just for background, we've worked with Syniverse for a long time so they've been a partner of ours for many years. And so there hasn't been -- we didn't need to like make a material change to our business, as a part, where really that I feel is about cementing our relationship. But as you pointed out, we haven't closed the partnership yet, that's still pending.
And so a lot of that work still is forthcoming as we close that partnership that we previously announced.
 Fred Havemeyer -- Macquarie Group -- Analyst
Thank you very much. Congratulations on the quarter.
Jeff Lawson -- Co-Founder and Chief Executive Officer
Thank you.
Operator
Your next question comes from Alex Zukin with Wolfe Research. Your line is open.
Alex Zukin -- Wolfe Research -- Analyst
Hey, guys. Thanks for taking the question. I've got two sort of metrics focused ones. I think it would be pretty helpful just -- you know going back to Michael's original question about Segment, if we normalize in Q4 for Segment, the sequential growth from Q4 to Q1, you know something in the high teens, maybe 20%, and it's stepped down to 4.5%, could we just get a better understanding for what is their heightened seasonality with this business later in the year? Because it would help us you know not get ahead of ourselves to just understand the seasonal kind of patterns of that business.
And then I've got a quick follow-up.
Khozema Shipchandler -- Chief Financial Officer
Is the follow-up on Segment? Do you want to ask that question now as well?
Alex Zukin -- Wolfe Research -- Analyst
No, the follow-up is on A2P. 
Khozema Shipchandler -- Chief Financial Officer
OK. Let me take the Segment question first, Alex. So I would say in general, you know there's not like per se a seasonal dynamic that I would necessarily point to. I think in general, I mean we feel great about the way that the acquisition is performing as we've noted several times during the course of this call.
We feel quite good about the way that that business is digressing. Some of the products that they've announced. I think anything that you're seeing in terms of