What was the average new contract length for corporate customers in 2020
ngs hopefully get filled up, as we begin to see people returning, that will be an opportunity for us.
Dave Schaeffer -- Founder and Chief Executive Officer
And then let me touch on your NetCentric growth by region. The biggest trend that we have experienced over the past couple of years is an acceleration in the internationalization of the Internet. As the rest of the world has caught up to the U.S. in terms of Internet usage, they're not there yet, but they are growing rapidly. We are seeing an increase in demand from those international markets. That's why our footprint has expanded so aggressively.
Now with regard to the pandemic, particularly in Europe, in the first wave of lockdown, we saw a request by governments for degradation of streaming bit-rates. In this wave of lockdowns, it's a bit different. We haven't seen that type of intentional quality degradation. Secondly, the lockdowns have taken a different form. And they are typically now, not in the form of a lockdown, but rather a extended curfew, which does mean that, people are home earlier in the evening. And as we commented earlier, post-pandemic, we have seen peak usage periods broaden out quite a bit. So pre-pandemic, 7:00 PM to 10:00 PM was peak usage. Post pandemic, we've seen that went ago from 3 o'clock in afternoon local time to nearly midnight. And that broadening of the base is part of what's contributing to the increase in bit volume growth.
Michael Funk -- Bank of America Merryll Lynch -- Analyst
I guess I asked a different way. Dave. I mean, how do you anticipate traffic being impacted in 2021, as people return to work? Maybe moving back that peak rate to more of a normal time zone. And then this can't move back into school, and streaming other classroom activity. How do you expect that to impact the traffic growth in '21?
Dave Schaeffer -- Founder and Chief Executive Officer
Yeah. The user generated video is de minimis compared to professional video. So the big quality is our and the upstream capabilities of their broadband connections tend to be the limiting factor. I do think that the transition to over the top versus linear was accelerated by the pandemic, but we will not revert back. I also think that many customers are now electing to pick two, three, or even four concurrent streaming packages and I think the growth in traffic will continue at historic rate.
Sean Wallace -- Chief Financial Officer
Yeah, I'd add a little bit. In March -- a little color in March, a lot of the record days, we suffered during the week day, which reflected Dave's point about work from home environment and that whole change. As we've been seeing in November, December and January, the record days are around the weekend, which reflect people watching more TV and it is clearly the number of streaming services, Disney Plus is something at 95 million, some suggest this is going to triple, this is clearly professional video, it is not people work from home is increasing the traffic on our network. So we're very encouraged by being over the top growth not people work from home as much as driving the traffic on our network.
Michael Funk -- Bank of America Merryll Lynch -- Analyst
Yeah, that's great color. Thank you, Dave and Sean.
Dave Schaeffer -- Founder and Chief Executive Officer
Thanks, Michael.
Operator
Your next question comes from the line of Nick Del Deo with MoffettNathanson.
Michaels Aurora -- MoffettNathanson -- Analyst
Hey, this is Michaels Aurora on for Nick, thanks for taking my question. Could you give us some more detail regarding what you're seeing among corporate customers from a speed upgrade perspective? You noted that you're 1 gig products have passed your 100 meg product in 2020. Could you share with us the rate at which customers are upgrading, whether they're signing contract extensions when they upgrade and so on?
Dave Schaeffer -- Founder and Chief Executive Officer
Yeah, sure, Michael. So a couple of points. First of all, the average new contract for corporate customers is three years, that's up substantially from, say five years ago. So they 
ngs hopefully get filled up, as we begin to see people returning, that will be an opportunity for us.
Dave Schaeffer -- Founder and Chief Executive Officer
And then let me touch on your NetCentric growth by region. The biggest trend that we have experienced over the past couple of years is an acceleration in the internationalization of the Internet. As the rest of the world has caught up to the U.S. in terms of Internet usage, they're not there yet, but they are growing rapidly. We are seeing an increase in demand from those international markets. That's why our footprint has expanded so aggressively.
Now with regard to the pandemic, particularly in Europe, in the first wave of lockdown, we saw a request by governments for degradation of streaming bit-rates. In this wave of lockdowns, it's a bit different. We haven't seen that type of intentional quality degradation. Secondly, the lockdowns have taken a different form. And they are typically now, not in the form of a lockdown, but rather a extended curfew, which does mean that, people are home earlier in the evening. And as we commented earlier, post-pandemic, we have seen peak usage periods broaden out quite a bit. So pre-pandemic, 7:00 PM to 10:00 PM was peak usage. Post pandemic, we've seen that went ago from 3 o'clock in afternoon local time to nearly midnight. And that broadening of the base is part of what's contributing to the increase in bit volume growth.
Michael Funk -- Bank of America Merryll Lynch -- Analyst
I guess I asked a different way. Dave. I mean, how do you anticipate traffic being impacted in 2021, as people return to work? Maybe moving back that peak rate to more of a normal time zone. And then this can't move back into school, and streaming other classroom activity. How do you expect that to impact the traffic growth in '21?
Dave Schaeffer -- Founder and Chief Executive Officer
Yeah. The user generated video is de minimis compared to professional video. So the big quality is our and the upstream capabilities of their broadband connections tend to be the limiting factor. I do think that the transition to over the top versus linear was accelerated by the pandemic, but we will not revert back. I also think that many customers are now electing to pick two, three, or even four concurrent streaming packages and I think the growth in traffic will continue at historic rate.
 Sean Wallace -- Chief Financial Officer
Yeah, I'd add a little bit. In March -- a little color in March, a lot of the record days, we suffered during the week day, which reflected Dave's point about work from home environment and that whole change. As we've been seeing in November, December and January, the record days are around the weekend, which reflect people watching more TV and it is clearly the number of streaming services, Disney Plus is something at 95 million, some suggest this is going to triple, this is clearly professional video, it is not people work from home is increasing the traffic on our network. So we're very encouraged by being over the top growth not people work from home as much as driving the traffic on our network.
Michael Funk -- Bank of America Merryll Lynch -- Analyst
Yeah, that's great color. Thank you, Dave and Sean.
Dave Schaeffer -- Founder and Chief Executive Officer
Thanks, Michael.
Operator
Your next question comes from the line of Nick Del Deo with MoffettNathanson.
Michaels Aurora -- MoffettNathanson -- Analyst
Hey, this is Michaels Aurora on for Nick, thanks for taking my question. Could you give us some more detail regarding what you're seeing among corporate customers from a speed upgrade perspective? You noted that you're 1 gig products have passed your 100 meg product in 2020. Could you share with us the rate at which customers are upgrading, whether they're signing contract extensions when they upgrade and so on?
Dave Schaeffer -- Founder and Chief Executive Officer
Yeah, sure, Michael. So a couple of points. First of all, the average new contract for corporate customers is three years, that's up substantially from, say five years ago. So they 