What is the expected return horizon for the international sales investment 
AM expansion here, I think, doubling through 2025, like there is meaningful growth opportunity along with, I think, as you guys said, desire to be a Rule of 50 company.
Can you -- just stepping back now, could you maybe just kind of frame how you're thinking about that, obviously, without providing any specifics you can't, but how you're thinking about that kind of growth investment profile and if there's any change in recent weeks as things, I know, start to get a little bit better and you're emerging from some of the COVID impact? Thanks.
John Pagliuca -- Executive Vice President and President of N-able
Yeah. Thanks, Rob. As I outlined in the prepared remarks, we're going to continue to increase investment across three areas of R&D, international sales and customer success. Each of those have a different return horizon.
And if you think about it, our international sales, we're investing there to WANs and larger MSPs in other parts of the world and also begin to plant our flag via some of our channel partners. I expect those to have a shorter return. I mean, we're actually starting to see progress in those geographies already. So that will have, I would say, the shorter return.
The second one around customer success. We continue to add resources and technology and processes to help our MSP partners grow their business and for them to add services, for them to add customers at a scalable way. That has a little bit more of a medium-term return because we have to help them grow, and as they grow, we grow. And then the last one around product.
As Sudhakar mentioned, we brought on our new -- our CTPO, Chief Technology and Product Officer. And he's looking at a bunch of different ways for us to improve the scalability of our platform, but also how to add services to help these MSPs at a little bit of a faster clip. So as you think about it from a product strategy point of view, we have two. One is we're going to continue to expand our service area on things that we can monitor, and we demonstrated that this quarter with the adding of the Intune integration.
And the second one is adding services for these MSPs to protect SMEs and to do their jobs more efficiently. That one takes a little bit more time because, of course, we have to develop and build them into our platform, make them MSP ready. And then that cohort service begins to add. So it's -- those are the three areas with, I'd say, slightly different return horizons for each of them.
Rob Oliver -- Baird -- Analyst
OK. Great. That's really good detail. Appreciate it, John.
Thank you guys very much.
Operator
Your next question comes from Kingsley Crane of Berenberg Capital Management.
Kingsley Crane -- Berenberg Capital Markets -- Analyst
Great. Thank you. It's great to see continued traction of the database management portion. Can you tell us a little bit more about the creation of this dedicated team? What other teams from within the business these team members may be coming from?
Sudhakar Ramakrishna -- President and Chief Executive Officer
Yeah. So I was very specific in calling it a core team. So the idea here is not so much to hive off from the functional teams. But we have organized functionally across the board because we want to create a lot more leverage, let's say, in product development and marketing and all the functions that we have.
However, what we've done is that being appointed a core team leader, Bob Potter, and in a sense, built a cross-functional virtual team that is focused essentially day to day on driving this business. So in many ways, we preserve the integrity of our functional teams, but also create the focus of a core team. So that's the idea behind this particular initiative. And this is a very scalable model from my experience.
Kingsley Crane -- Berenberg Capital Markets -- Analyst
OK. I appreciate that. That's very helpful. And then one for John.
That's very positive commentary on the growth drivers of N-able. Just wanted to touch on the growth outlook that you provided at the most recent Analyst Day. And so if we look at the results with 13%
AM expansion here, I think, doubling through 2025, like there is meaningful growth opportunity along with, I think, as you guys said, desire to be a Rule of 50 company.
Can you -- just stepping back now, could you maybe just kind of frame how you're thinking about that, obviously, without providing any specifics you can't, but how you're thinking about that kind of growth investment profile and if there's any change in recent weeks as things, I know, start to get a little bit better and you're emerging from some of the COVID impact? Thanks.
John Pagliuca -- Executive Vice President and President of N-able
Yeah. Thanks, Rob. As I outlined in the prepared remarks, we're going to continue to increase investment across three areas of R&D, international sales and customer success. Each of those have a different return horizon.
And if you think about it, our international sales, we're investing there to WANs and larger MSPs in other parts of the world and also begin to plant our flag via some of our channel partners. I expect those to have a shorter return. I mean, we're actually starting to see progress in those geographies already. So that will have, I would say, the shorter return.
The second one around customer success. We continue to add resources and technology and processes to help our MSP partners grow their business and for them to add services, for them to add customers at a scalable way. That has a little bit more of a medium-term return because we have to help them grow, and as they grow, we grow. And then the last one around product.
As Sudhakar mentioned, we brought on our new -- our CTPO, Chief Technology and Product Officer. And he's looking at a bunch of different ways for us to improve the scalability of our platform, but also how to add services to help these MSPs at a little bit of a faster clip. So as you think about it from a product strategy point of view, we have two. One is we're going to continue to expand our service area on things that we can monitor, and we demonstrated that this quarter with the adding of the Intune integration.
 And the second one is adding services for these MSPs to protect SMEs and to do their jobs more efficiently. That one takes a little bit more time because, of course, we have to develop and build them into our platform, make them MSP ready. And then that cohort service begins to add. So it's -- those are the three areas with, I'd say, slightly different return horizons for each of them.
Rob Oliver -- Baird -- Analyst
OK. Great. That's really good detail. Appreciate it, John.
Thank you guys very much.
Operator
Your next question comes from Kingsley Crane of Berenberg Capital Management.
Kingsley Crane -- Berenberg Capital Markets -- Analyst
Great. Thank you. It's great to see continued traction of the database management portion. Can you tell us a little bit more about the creation of this dedicated team? What other teams from within the business these team members may be coming from?
Sudhakar Ramakrishna -- President and Chief Executive Officer
Yeah. So I was very specific in calling it a core team. So the idea here is not so much to hive off from the functional teams. But we have organized functionally across the board because we want to create a lot more leverage, let's say, in product development and marketing and all the functions that we have.
However, what we've done is that being appointed a core team leader, Bob Potter, and in a sense, built a cross-functional virtual team that is focused essentially day to day on driving this business. So in many ways, we preserve the integrity of our functional teams, but also create the focus of a core team. So that's the idea behind this particular initiative. And this is a very scalable model from my experience.
Kingsley Crane -- Berenberg Capital Markets -- Analyst
OK. I appreciate that. That's very helpful. And then one for John.
That's very positive commentary on the growth drivers of N-able. Just wanted to touch on the growth outlook that you provided at the most recent Analyst Day. And so if we look at the results with 13%