魔法使いサリー
The very first [[magical girl]] anime series that was broadcast in Japan in 1966. It's not the first magical manga however, as [[Himitsu no Akko-chan]] predates it by three years. [i]Sally[/i] introduces many concepts that future anime and manga series go on to use, such as the heroine keeping her magic a secret from others, shouting phrases to use said magic, a mascot companion, and alternate magical worlds, to name a few.
mahou tsukai sally