アレックスキッド
[b]Alex Kidd[/b] (アレックスキッド [i]Arekkusu Kiddo[/i]) is a fictional [[video game]] character whose popularity peaked during the late [[1980s (style)|80s]] and who was the protagonist of both a series of video games released by [[SEGA]] and their fictional universe, as well as in numerous spin-off merchandise such as novelizations and comics. 

For a time he was the official mascot of the Sega Corporation, replacing [[Opa-Opa]] since 1987 until 1991, when Alex himself was replaced by [[Sonic the Hedgehog]].

Alex Kidd was designed by female game character designer "Kodama Rieko":http://en.wikipedia.org/wiki/Rieko_Kodama . Alex appears as a short boy (or teenager) with large ears and slightly [[monkey]]-like features, a red and yellow jumpsuit, and oversized hands.

Alex was the protagonist of several video games over the years, spanning various platforms, and appeared in the arcade and on the [[Sega Master System]] and the [[Sega Mega Drive]]/Genesis home consoles. 

More recently Alex Kidd appeared in a Japan only [[Sega Dreamcast]] game called [[Segagaga]]. He is also an unlockable character in Sega Superstars Tennis, Sonic & Sega All-Stars Racing and [[Sonic & All-Stars Racing Transformed]] for various consoles. 

h4. See also

* [[Alex Kidd]] (game)
alex kidd (character)