A [[charlie and the chocolate factory|Willy Wonka]]-themed event named [i]Willy’s Chocolate Experience[/i] that was held in Glasgow, Scotland in late February of 2024. It quickly went viral because it severely under-delivered on its promised attractions: photos and videos of the event showed a mostly bare warehouse with sparse, Wonka-themed decorations, and the organisers were caught using [[AI-generated]] promotional materials.

The actor's scripts, which were allegedly AI-generated as well, gave rise to an original character called [[the Unknown (Glasgow Willy Wonka)|]]. There's also a widely-circulated photo of a disappointed actress in the role of an [[Oompa Loompa]], standing in front of what looks like an illicit [[laboratory]]. Both of these characters have since gained [[meme]]tic status as a result of the event's notoriety.

h4. External links
* "KnowYourMeme: Glasgow Willy Wonka Experience":https://knowyourmeme.com/memes/events/glasgow-willy-wonka-experience
glasgow willy wonka experience