comment: >
  
  How much did the people who ran it lose? How much did they walk away with?
context: To say it lost money means it cost more to run than it took in. But if the whole purpose was to make the operating costs the reason to run it, then whoever got those payments, fees,, and salaries won big. >
  
  Exactly. The donors lost money. WinRed’s executives made plenty of money. >
  
  No that's not it all. They're saying the investors lost money. Donors "losing" money is kinda the point. The implication is that the operating costs of the business exceeded the fees they extracted due to too few donations and the need for technical investment to protect themselves from being cut off by payment service providers. >
  
  "laundered millions"