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The same could be said of any advertising.
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Scams and fraud should be banned, and in many cases are, but telemarketing is obviously effective. If it wasn't, it wouldn't be done. Keep in mind that a lot of legitimate telemarketing is done through leads, meaning someone indicates that they're interested in the product or service before even being called. >


telemarketing is obviously effective. If it wasn't, it wouldn't be done.

But who is it effective on? The tactics involved in phone sales are often manipulative and predatory, even if the business is a legitimate one. How many telemarketing customers could more accurately be described as victims - senile or otherwise impaired individuals who are easily confused and might not understand what exactly it is they're signing up for or how much it's going to cost them? It's certainly not all people who order things being sold to them over the phone, but I guarantee it's not an insignificant number.