>

Not true in my experience. I bought a pair of Bugatti in a store that also sells Ecco shoes. I brought up how I think Ecco is despicable for not only staying in Russia, but also having a high profile, advertising with large banners in shopping malls in St Petersburg.
The guy I talk to did understand what I talked about but claimed it had been decided to keep Ecco in the store.
It seems the people in charge of the Russian branch did this without clearing it with the main office in France.
In any case even under the best circumstances this shines a light on the fact the Bonduelle is apparently still doing business in Russia.
I guess food and drugs were always exempt from the sanctions, but it is still not a good look. >

Not just doing business in Russia to supply food to the general public and create tax revenues driven by economic growth, but also supporting genocide in Ukraine by sending care packages to encourage Russian terrorists. >

Let's be real here, the Russian branch might not have had much choice in the matter. But doesn't change the fact that they had previously decided that they were fine with the cost of doing business. >

Doubtful they were randomly forced to send care packages. But then again, this is Putin's Russia. >

I don't think there's anything random there. Russia is fucked for resources and has absolute power, they go "send rations for our troops or we just take over the factory". Seems pretty straight forward to me. >

You'd think most of these companies would be ready to just scuttle factories on a moment's notice when things start to look hairy >

You might but these companies are the ones that lack the understanding to pull out from Russia in the first place. Most likely the most complex strategy their management has formulated is “I like money”. >

...the publication quoted the director of the Bonduelle representative office in Russia, Ekaterina Eliseeva, who said that “sincere wishes for a speedy victory are no less important than the food kit itself.”
Wtf?! >

Well, Bonduelle has two options, pull out of Russia or be boycotted for being bags of shit. >

Oh please, we are talking about France. Country that despite being the strongest military in the EU has managed a grand total of 0.05% of it's GDP towards Ukraine war efforts (in contrast to 1% of Estonia and 0.5% of Poland). 
I mean - Le Pen who is OPENLY pro Russia with elections already after war had started managed to grab 41.45% of all votes. Heck, France was busy breaking it's own sanctions just so they could deliver weaponry to Russia. 
Bonduelle is a symptom, not a cause. Nobody important in France will seriously boycott them for doing what seemingly nearly half the country sees as a right course of action. 
This might sound grim and excessive but that's the reality - French companies are not even considering pulling out of Russia. Why would they when there's 0 pressure to do so? >

This is a global brand depending on many markets. In Sweden we have a 97 % support for Ukraine for example. People won't like this... >

Unfortunately, most people will not even hear of it, and most of those that will, won't care.