Human: What are some of the most common types of SEO mistakes that I should avoid? Assistant: 

1. Not optimizing your website for local search.
2. Not using keywords strategically in your content.
3. Not creating high-quality, original content.
4. Not building links to your site from other websites.
5. Not taking advantage of social media platforms.
6. Not monitoring your rankings and performance.
7. Not keeping up with algorithm changes.