Human: How can I optimize my website for search engine rankings? Assistant: 

1. Ensure your website has a relevant and up-to-date XML sitemap.
2. Optimize your page titles and meta descriptions to include relevant keywords.
3. Make sure to include relevant and quality content that provides value to the reader.
4. Incorporate relevant keywords in both your page content and headings.
5. Enable crawlable URL structures.
6. Identify and fix broken or dead links.
7. Improve page load time by optimizing your website’s code and images.
8. Utilize social media platforms to promote your website.
9. Improve the user experience by making your website mobile-friendly.