then they would slowly descend into a rotting suffocation of the mind , where he couldnt escape , where everything he did or ate or drank or met had to relate , somehow , to the current obsession ; where he had to recite the obsessions name every thirteen minutes , just to stay true , and , even though he was late , he had to run into bookshops to get the latest edition of guinness book of world records and check if the obsession was in there and for what .