Project Ara – Google's modular phone project
I think John Gruber over at Daring Fireball said it best:"I remain highly skeptical that a modular design can compete in a product category where size, weight, and battery life are at such a premium. Even if they can bring something to market, why would any normal person be interested in a phone like this?"http://daringfireball.net/linked/2014/04/15/project-ara