“Google: it is time to return to not being evil”
Besides Google being shitty here, the only thing that strikes me in this article is this irony: 
According to the article, Jon von Tetzchner is giving talks and raising concerns on "data gathering and ad targeting practices" from Google, but in turn, wants to use the same to advertise his product? Doesn't it show at least some level of hypocrisy? It's almost like "I don't like that Google tracks its users, so I made this shiny new browser, but I'll use Google's tracking services to advertise it nevertheless".