Lecture 6: How to Start a Startup
I still haven't got my head around the 'growth' thing is how is it applicable to software/hardware startups that are NOT developing products for mass market.For example, if someone in telecom industry creates a product that can only be sold to operators. The time it takes to convert an engagement can be upwards of 6 months. In such cases, what would be a good growth metric with which to measure your progress?Now, we can chose not to call such companies startups but that doesn't solve the problem.I am sure there are many knowledgeable people on this thread who can provide some insights here. Any pointers to read will also help.