Cloudflare’s fight with a “patent troll” could alter the game
It was late summer night when I noticed that article on HN. I immediately noticed it's organized like a novel - this  popular lame style which often annoys me lately:    Matthew Prince knew what was coming.
    The CEO of Cloudflare, an internet security
    company and content delivery network
    in San Francisco, was behind his desk
    when the emails began to trickle in ...

Was he really behind his desk?Hesitated a little before posting - am I trying to self-assert by deriding others? But this "novel" article style is some new fashion / cliche which might be interesting to discuss. Let's see what others think.