Broadband Consumer Labels
Do individual consumers honestly have enough choice in broadband at a single location that this would actually add value?  It's been a while but last I checked "one ISP,  two if you're super lucky" is the norm.To the extent that you do have options,  how likely is it that the secondary player is the same size and playing level as the majority player?  Does this benefit them or hurt them?I'm in a Top 50 market.  You've got Fiber and DSL from AT&T,  5G from T-Mobile and Cable from Comcast.  AT&T and Comcast have very uneven areas of coverage still and mostly don't overlap and 5G rollout started,  but it's only available at a small fraction of addresses within the city.  This would have almost no value for a residential consumer here.