Google Will Help Publishers Prepare for a Chrome Ad Blocker Coming Next Year
I used to work for a small company that did print (and web) medical journals targeted at dentists and dental professionals. We handled all the ads ourselves and hosted the images on our server as any other image. This meant we were basically impervious to adblock. Except for the occasional iframe embedded ad that was given to us by the client we basically never had an issue with adblock.Same thing on a nightlife website I worked on. Ads hosted by others were blocked but our own hosted ads were never a problem.Granted our own ads also had zero chance of being hijacked by a bad actor since they were simple  ads.If only everyone did this we wouldn't be having this arms race.