Website data leaks pose greater risks than most people realize
Most companies still don’t know what anonymization means and confuse anonymized with pseudonymized or masked data.Part of the problem is that there are still no good criteria available to define anonymity. Concepts like differential privacy are a step in the right direction but they still provide room for error, and in many cases they are either too restrictive (transformed data is not useful anymore) or too lax (transformed data is useful but can be easily re-identified).