How startup Fab died
Sometimes I wonder if the key to a successful startup is controlling expenses. I have seen so many companies who spend $750k on a "state of the art ecommerce backend" just to sell a half dozen SKU's. Or they are a tech company with 0 technical staff (outsource everything to contractors). They almost never do well. Instead, the companies that seem to consistently do well tend to be the ones that have tiny budgets, are located in inexpensive places to live with lots of talent, and do things such that their liabilities are tiny.