Uber’s board wants Expedia CEO Dara Khosrowshahi to be its next CEO
This is the guy who made a huge tactical mistake when Booking.com was challenging Expedia by choosing to stick to merchant model (i.e., buying inventory) as Booking went for the agency model (i.e., lead gen).Expedia has moved to an agency model since but the damage was done. Booking managed to get far more inventory, capitalise on more search/PPC traffic and blow past Expedia.Wonder if he's going to make a similar kind of mistake and misread the transportation market.Props to a fellow originally Iranian though :-)