Facebook managers trash their own ad targeting in unsealed remarks
This shows the limitations of ML: facebook has incredible amounts of preference & behaviour data on its users; and can't even meet incredibly generic categories such as "high-earner, college educated, etc.".The reason we think we're in an "AI" boom is 90% these ad. companies hyping their own abilities (an identical strategy to that of the initial boom in the 50s).What we call "AI" today is just an associative house of cards which gives the illusion of depth when seen from a very narrow viewing angle.