20 lines of code that beat A/B testing (2012)
Here's what everyone is missing.  Don't use bandits to A/B test UI elements, use them to optimize your content / mobile game levels.My app, 7 Second Meditation, is solid 5 stars, 100+ reviews because I use bandits to optimize my content.By having the system automatically separate the wheat from the chaff, I am free to just spew out content regardless of its quality.  This allows me to let go of perfectionism and just create.There is an interesting study featured in "Thinking Fast and Slow" where they had two groups in a pottery class.  The first group would have the entirety of their grade based on the creativity of a single piece they submit.  The second group was graded on only the total number of pounds of clay they threw.The second group crushed the first group in terms of creativity.