The Declining Value of a CS Master's Degree (2013)
That's a very US centric view, especially:
'Whereas MS degrees used to be a means for departments to begin vetting future PhD students,...'This was never the case in Europe, where if you have only a bachelor, people assume something went wrong. The target at university always was a Master's degree. The PhD, something you did for your mother, or if you wanted to pursue an academic career.