Why don’t we do email verification in reverse?
A general rule of thumb I've built up over the years: resist the temptation to innovate around login!Look at the most commonly used flows that are not obviously terrible and try to implement as close a match to them as possible.When I've tried to innovate around login in the past I've found that any clever ideas I come up with inevitably run into road blocks pretty quickly.Here's one example: why have a separate login form from a signup form? They both involve asking the user for an email and password, why not have one form that can do either depending on if the user's account already exists?I quickly learned why: if you don't understand the user's intent when they submitted that form, you can't show them error messages that match their mental model as to what is going on. This makes for an incredibly confusing experience the moment you step off the happy path.----That's not to say it's not interesting and valuable to think through new login mechanisms. They're very interesting design challenges! But its good to be prepared to find out that vanishingly few innovative ideas will work out as genuine improvements.