Tim Cook Rejects Politics of the NCPPR
" said that there are many things Apple does because they are right and just, and that a return on investment (ROI) was not the primary consideration on such issues"The next time someone trots out the tired old "companies are legally obligated to maximize profits/shareholder value" to explain away crappy corporate behavior, I'm linking to this.And kudos to Cook for telling NCPPR to take a figurative hike.