How to price a product, sell it to customers, and build a sales team
I love this article. Never give your service away for free. The user has no skin in the game so won't use it. You are not selling if you do all the talking. 90 percent of the conversation on your end should be questions. I am not a sales guy buy I've seen it done right and the wrong way. The wrong way is someone doing all the talking. The right way simply asks open ended questions and listens.