Sustainable coffee grown in Finland with cellular agriculture
Big if true. Coffee is one of the world's most traded commodities by value, and the sourcing ethics are often pretty shaky.I think it's sort of funny that they called out the flavor as tasting like "ordinary coffee," since people in my experience are extremely fussy about their brew.By using bioreactor output, they're starting with something like a powder of plant cells, and finding a way to roast it -- this seems like it would create quite a different result to whole-bean roasting, I am very curious what kind of parameters they will have to adjust with the coffee cells (genetic modification to increase certain alkaloids, oils, etc?) and roasting process.edit: I think it's extremely funny that my comment about people being fussy about coffee has inspired a whole series of replies with opinions about coffee, as well as opinions of other people's opinions