The Avengers: Why Pirates Failed To Prevent A Box Office Record
Claiming a camcorded copy of a movie seriously impacts box office attendance is the same as arguing that concert bootlegs stop people from seeing artists on stageThe direct impact of cam releases might very well be negligible. The bigger problem for the studios is that if word gets out that a blockbuster movie fails the expectations of its potential audience. That probability is much higher if there are CAMs available before the theatrical release.So, to minimize losses caused by piracy, make your movie not suck.