Ask HN: Desperately need “sales for nerds” advice
Ahoy! I'm a climber! And I love to talk about "sales for nerds", so this HN thread is delightful to me.Would you mind if I free-associated through your page, from the perspective of a climber, while speaking a bit to the sales side of things? (I've done B2B Enterprise sales in a past life, and for the consulting stuff I'm working on, I'm now doing more/different sales.)Phew. Here we go:1. Your primary value prop is "Use Less Chalk"As a climber, I don't care about using LESS chalk (it's extremely cheap, afterall) I care about _sending_. So maybe instead of "Use less chalk" it's "Do more moves before you have to chalk up".I.E. "You know that long crux sequence on your project? You have to slap like 8 compression moves in a row? With regular chalk, you're desperately wishing you could chalk up before doing the last move, but with ChalkRebel chalk, _you don't_ and you can fire the move without chalking"(Er, I was at the Red River Gorge, Kentucky for the last month, and almost sent a climb the 5th go, but it was slopey crimps with difficult rests, and humid, and as after I fell on my last attempt, I saw damp fingerprints on the last hold. Terrible.)So - you're not "selling chalk", you're trying to help people accomplish their goals!Climbers spend so much money on shoes, a lighter rope, travel to the climbing area, etc.We spend weeks/months/years hanging off tiny little edges, hanging weight off our bodies, to try to squeeze another few percentage points of strength into our muscles.I dedicate an incredible amount of time and effort to climbing. HELP ME BE SUCCESSFUL! Sell me your chalk!Start getting testimonials. ASK FOR TESTIMONIALS!I'm doing this work for some other (software related) products I'm building, and the selling goes SURPRISINGLY WELL when I force myself to... sell.I have very limited time right now, but I'd love to talk more about all this! I'd love to hop on a call to talk through it! There are some super successful sales folks leaving comments, I'm not "super successful" (yet) but I'm in a similar spot as you, I've just happened to done a bunch of sales in the past. So... we should deff talk. We'll both enjoy it! Send me an email, or visit my website (HN profile) or set up a coffee call: https://josh.works/coffeeGood luck! I'll buy some of your chalk soon!