Why don’t we have a strategy?
The overwhelming majority of “strategies” are just rigid sequences of time bound outputs/shit you want to build, that always end up being wrong and needing to change because of new information coming in.Strategy needs to be:- We’ve identified this deep problem in the world that needs to be fixed- We want to bring the Vision to life where that problem is gone (a big bold future state of the world).- We believe bringing this sequence (roadmap) of intermediate states of the world to life will get us to that vision.- These are the things we WONT do along the way. (Guiding policy)A roadmap unrolls your strategy into that sequence. A good roadmap item clearly lays out where you’re trying to go without committing you to doing it in any particular way. Most roadmaps are really a feature release plan. A roadmap should contain Futures, not Features.All of the above is uncomfortable at first and takes a lot of practice to get used to, so many just end up committing to a timeline of things to build that doesn’t really add up to an actual strategy.