How Apple Makes the Watch
These apple craftsmanship videos are trying to appeal to the high end watch enthusiast but this is not going to work.Just look at the Patek Philippe 5175R grandmaster chime watch video: https://www.youtube.com/watch?v=SGPjFFMD3c0 . You can't compare these hand made masterpieces with a mass produced item.It's like trying to get Pagani Zonda owner to buy a Corvette.