Video Startup Can’t Outspend YouTube, So It Created New Currency to Pay Creators
This is really just the same as saying they raised money to pay creators, but that wouldn't sound so innovative. One way or the other, it's people investing in this startup (or currency if that's what you want to call it) that pay the content creators.What I wonder what will happen as more content creators join the pool, thus diluting the value of a "prop". Is the idea that this will also draw more consumers, thus balancing out the value of the prop ? How is the total market cap determined ? How will it grow ?