Using SlideShare or LinkedIn can significantly help your business. SEO is crucial for a business, and these two techniques can help you achieve higher rankings. Why Should You Optimize SlideShare and LinkedIN? LinkedIN is the largest professional networking website in the world. It has 347 million members. The company used a high-quality publishing platform. Google took notice due to that, as well as their utilization of SlideShaire. Phrases and Target Keywords Off-page SEO is everything that is done that's not on your website. You can do this with SlideShare and LinkedIN. You can identify SEO keywords with Google's Keyword Planner. This is a useful tool to get you noticed faster. LinkedIN Company Page Optimization Create a company page with LinkedIn. In the description field, be sure to list important phrases and keywords, which should be separated by an asterisk.
Text should be around 100 characters, including symbols and spaces. Next, you should make an engaging description for your company by using the phrases and keywords throughout. Always avoid keyword stuffing. Add some specialties to rank even higher. When you create updates, be sure to use any SEO keywords. Post in LinkedIN Groups You are able to join 50 groups via LinkedIN.
Be sure to join the right groups that are within your niche as Google indexes the discussions from LinkedIN groups for the search engine. Include one target SEO keyword within the description and title of the group posting, but be sure to also follow the group rules. Optimising SlideShare Asssets Google loves SlideShare. You should always optimize your SlideShare account. When you complete your account, add a link back to your website. Just like your LinkedIN account, you should also add crucial keywords in the beginning of your description by separating with an asterisk, or another symbol. You should also add SEO keywords throughout the description. Add your other social media on SlideShare to get noticed even easier.