EBELE AND CHIAMAKA OJECHI HAVE WOVEN TIGHT A CONNECTION BETWEEN THEIR FASHION BRAND AND CULTURE.
In times like this, I want to really caption my story "What a man can do, a woman can do better".
23-year-old Ebele and Chiamaka Ojechi ( @chiandebs // @bele.bele.bele) who are greatly inspired by their Nigerian and British heritage released a debut COLLECTION "AREA BOYS" under the design label bëlë; is a high-end streetwear designer to keep our radar on. It graced the runway during London's fashion week in the fall of 2016 and has since been featured on major platforms like Vogue.
Breaking boundaries feels like a theme black women everywhere are running with, feels almost like they have a WhatsApp group they communicate on. Streetwear and even street style photography is a male dominated sector in the fashion and media industry; by this simple yet deliberate act, the twins have opened the doors for other young women. Needless to say, their designs and all of her pieces are nothing short of art.
With the exponential rate at which the creative industry is expanding and growing, with creatives of all forms instilling a habit of inculcating their diverse African cultures aesthetically into their works; I think our forefathers can now sit back and stop worrying about ways to preserve the African culture. It now is unlike before, a thing of great joy for Africans both home and n diaspora to be proudly African.