In today's application-centric world, there's truly an app for everything. Organizations offer applications with data access to employees and consumers to drive greater productivity, meet business demands, and ultimately achieve a competitive advantage. But as organizations deliver more and more sensitive data through applications, they're also introducing everincreasing risk.
That's because today's users are everywhere—frequently outside the corporate network—and the apps they rely on can be anywhere, from private data centers to the public cloud. The result is less visibility and control for the organization. It's no surprise that cybercriminals are taking advantage of this exposure by targeting these applications, which exist largely outside the sphere of traditional security protections like firewalls, antivirus software, and TLS/SSL encryption.