product_title: The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling authors W. Chan Kim and Renée Mauborgne
product_bullet_point: Harvard Business School Press
product_brand: Harvard Business Review Press
product_text: The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling authors W. Chan Kim and Renée Mauborgne
  Harvard Business Review Press
  None
  None
  Harvard Business School Press