They're conjuring up words. They'd like nothing better than to invent them, then sit back and listen to the rest of us use them. They want this so much that each has given up five hours of a Saturday and paid upward of $120 to hear Erin McKean, the 31-year-old senior editor for Oxford University Press's American English dictionaries, talk about the life and death of language. She discusses the birth of "bling-bling," "soccer moms" and "reality TV," just a few of the phrases that have slipped into American vernacular in recent years.