The traditional view, still enshrined in much of the way that we think about creativity -- in organizations, in government -- is that creativity is about special people: wear baseball caps the wrong way round, come to conferences like this, in special places, elite universities, R&amp;D labs in the forests, water, maybe special rooms in companies painted funny colors, you know, bean bags, maybe the odd table-football table.
传统的观点，仍然主宰着 我们思考创造力的模式 ——在组织结构中，在政府中－ 认为创新靠的是一群特别的人。 反戴着棒球帽， 像我这样来参加会议，在特殊的场所， 名牌大学，森林里面的研发实验室，水， 或者在公司里面粉刷成怪异的颜色的特殊房间， 你知道吧，豆包沙发，可能还有奇怪的桌子——足球桌。