The reason the near win has a propulsion is because it changes our view of the landscape and puts our goals, which we tend to put at a distance, into more proximate vicinity to where we stand.
差一点的成功之所以有推动力， 是因为它改变了我们观察的角度， 同时，把我们的目标 从我们认为的那个距离 拉近到我们所在的地方。