The only way to get people to work on big, risky things -- audacious ideas -- and have them run at all the hardest parts of the problem first, is if you make that the path of least resistance for them.
让人们敢于挑战那些重大的 有挑战性的工作的 唯一办法， 让他们直面问题中 最难的那部分的的唯一办法， 就是