And in one of his studies, what he did was he asked the British adolescents all sorts of questions, and then based on their answers, he said, "I've looked at your answers, and based on the answers, I have determined that you are either" — he told half of them — "a Kandinsky lover, you love the work of Kandinsky, or a Klee lover, you love the work of Klee." It was entirely bogus.
Într-unul dintre studii, a pus adolescenților britanici tot felul de întrebări, și pe baza răspunsurilor, a spus, „M-am uitat la răspunsurile voastre și pe baza lor am ajuns la concluzia că sunteți fie...” – le-a spus la jumătate – „fie un iubitor al operei lui Kandinsky, fie un iubitor al operei lui Klee.” Era complet fictiv.