But its most important moment is maybe sill this one. "That's Beijing" is similar to "Time Out," a magazine that broadcasts what is happening in town during the week, and suddenly you see the building portrayed no longer as physical matter, but actually as an urban actor, as part of a series of personas that define the life of the city.
Probabil cel mai important moment al clădirii e acesta: „That's Beijing” echivalentul „Time Out”, o emisiune ce transmite ce se întâmplă în timpul săptămânii în oraş, descrie clădirea nu ca materie fizică, ci ca pe un actor urban, ca parte a unei serii de personaje care definesc viaţa oraşului.