translation.en: We studied the head of marketing at a German automaker where, fundamentally, they believed that it was the design engineers, not the marketeers, who were allowed to be innovative.
translation.zh: 我们研究了一个德国汽车制造商的 营销总管， 他们从根本上相信设计工程师们 才是应该具备创新能力的人， 而并不是市场销售者。