translation.en: But if you take a different approach, and you think of very large-scale integration, very advanced materials, very advanced manufacturing -- so you're pouring chemicals in one end, iPods are spewing out the other -- and really cool design, that's what we wanted to do.
translation.zh: 但是如果你用另外一种方式去做，用一种高度集成的方式、 使用非常先进的材料、先进的制作工艺， 那么你输入的是化学原料，得到的是像iPod一样的产品， 非常酷的设计，这才是我们想要做的。