translation.en: The best way to get someone to cut their electricity bill is to show them their own spending, to show them what their neighbors are spending, and then show what an energy conscious neighbor is spending.
translation.zh: 让人们削减电费的最好办法 是向他们展示他们自己的开支， 他们邻居的开支， 和有节能意识的邻居的开支。