"Peace, safety, security" and "tranquility" for all. 
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Just think, no more driver's licenses to carry, misplace, loss. Ditto with credit cards, library csrds, medical cards, library cards, and cards used to identify you as a member/customer anywhere and everywhere.
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No more cash or change to drop, missplace, or get stolen. 
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An absolutely secure and personalized identification marker/chip....or so they will promise it will be.