There was not a public outcry that launched this drive.  As Mr. Jenkins says, Prop 8 was conjured up by a handful of politicos, past and hopeful - not by some outcry of hundreds of people that have a concern about what the Assembly has done recently.  It's one more effort to try to get people to hate their government and the people that have stepped up to be part of it.  
If you want confusing, they "Yes" folks are the same bunch (with some exceptions) that went after AO 37 with duplicate signs (except for the "No" changed to a "Yes") and tried very hard to deliberately mislead people as the only strategy they had for getting people to agree with them.
Yes, the monkeys are back.  They're playing on your fears.  Rather than attempt to hamstring the people in office legislatively, let's let them govern and hold them accountable.
Vote NO.