The West needs to focus on promoting fair trade, not free trade. Fair trade fights to protect and promote higher labour standards, better wages for workers, better environmental regulations, equal pay for equal work, competition between equal competitors. Fair trade needs to fight against trade with countries who promote a race to the bottom by winning market share via their low labour standards, low wages, poor environmental regulations, inequities of pay based on age and/or gender, and competition between unequal partners.  Doing so will actually lift all boats as countries with lower standards will soon recognize they will need to raise standards in order to trade with developed nations and the world will be better for everyone. We'd be promoting a race to the top which sounds a lot more enticing doesn't it?