The 'value proposition' of the media, in business terms, is as a broker of peoples' attention to advertisers. That invokes two potential incompatibilities. 
The first incompatibility is inherent to brokerage roles and is a subject given a lot of study in economic theory. The question boils down to this: how cheap can the media be in getting public attention and still provide the quantity and quality of attention the advertisers want. 
Note that the 'customers' are the advertisers, with their money dwarfing any subscription payments from the audience by a very large factor. That makes us, the readers/viewers, the 'product'. 
In the field of entertainment, this is a reasonably happy, cooperative arrangement. 
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