"Generally, I want flavor beyond mere hoppiness, with a good finish."

Great comment.  It often seems to me that IPA brewers spend more time on label design than on making a good finished product.  It's easy to heavily dry-hop a beer to pump up the IBU and then describe it as having "bright notes of citrus and endive" (or whatever); much more difficult to get the profile of malt, yeast, and hops to blend.