You forgot to mention the other side of the argument, Handgun Control Inc., has as it's stated goal the elimination of ALL handguns in the USA,  & to severally restrict all other firearms, having the Police, the Military, & the Government being the only 'allowed' group of individuals in the USA to have weapons. They have no middle ground in this issue. Until & unless this group, & similar groups like it, are willing to find middle ground & discuss openly another route beyond total control/confiscation of firearms, they will be opposed by such as the NRA. 

The NRA is NOT the sole problem here. They are one side of the coin. The other side is just as guilty of despicable lies, half-truths, & lobbyist actions against common sense legislation, instead turning it, again, into Us versus Them. They refuse to join the conversation & have framed the argument as 'the 2nd Amendment must be eliminated'. They have convinced far too many for far too long any discussion must include a complete ban.