Just about ALL advertising, marketing and popular culture in the United States is geared towards getting and keeping Americans FAT and OBESE and the rest is focused on offering 'Magic Bullet Remedies' - illusions really - of quick fix solutions for getting them to lose weight and get back into shape. It is all one giant rip off for making money at  the expense of over indulgent, greedy, lazy, clueless and spoiled brat American people.