What is Ambient media?
'''Ambient media''' means products and services that are used out of our homes and are seen by some people to be different or not like the normal media we see. Examples are notes written on the [[Receipt|papers you get when you park your car]], on the hanging belts inside trains, signs inside locker rooms at sports clubs, and on the [[Trolley|handles of shopping carts at the store]]. It also involves using ways like showing [[Projection|very large pictures]] on the walls of buildings, or writing [[Slogan|slogans]] on the [[Inflation (cosmology)|inflatable]] parts of [[Hot air balloon|hot air balloons]].<ref>{{Cite journal|last=Lugmayr|first=Artur|date=2010-12-04|title=Connecting the real world with the digital overlay with smart ambient media—applying Peirce's categories in the context of ambient media|journal=Multimedia Tools and Applications|language=en|volume=58|issue=2|pages=385–398|doi=10.1007/s11042-010-0671-3|issn=1380-7501|s2cid=11300257}}</ref><ref>{{Cite journal|last=Lugmayr|first=Artur|date=2013-09-01|title=Categorization of ambient media projects on their business models, innovativeness, and characteristics—evaluation of Nokia Ubimedia MindTrek Award Projects of 2010|journal=Multimedia Tools and Applications|volume=66|issue=1|pages=33–57|doi=10.1007/s11042-012-1143-8|s2cid=624490}}</ref> == References == <references /> [[Category:Advertising]] {{stub}}