What is Franchising?
'''Franchising''' is a [[business]] method that involves the [[licence|licensing]] of [[trademark]]s and methods of doing business. That can be [[chain store]]s, which are [[retail]] outlets which share a [[Trademark|brand]] and central management, but also an exclusive right to sell branded [[Product (business)|merchandise]]. A similar case is a [[media franchise]], the ownership of the characters and setting of a [[movie]], [[video game]], [[book]], or [[toys]] etc., particularly in North American usage. Examples include [[Pokémon]], [[Harry Potter]] or [[Barbie]]. == Other websites == * [http://www.cartogen.co.uk/franchiseterritorymapping.htm Franchise Territory Definition] {{Webarchive|url=https://web.archive.org/web/20080611211135/http://www.cartogen.co.uk/franchiseterritorymapping.htm |date=2008-06-11 }} * [http://www.franchise.org International Franchise Association] * [http://www.aafd.org American Association of Franchisees and Dealers] * [http://www.cfa.ca/ Canadian Franchise Association] * [http://www.fai.co.in/ Franchising Association of India] * [http://www.thebfa.org/ The British Franchise Association] * [http://www.franchise.org.au/ The Australian Franchise Association] [[Category:Business]] [[Category:Marketing]]