I may not have played with Barbie dolls and fairly no interest in this from a subject standpoint, but I have to say this movie rocks. Margot Robbie is awesome, Gerwig's direction is solid, the writing is well thought out, the colors pop, and let's not forget how amazing Ryan Gosling is in this. His Ken will go down in history as one of his best roles, calling it now. I do wish there were things that were more utilized in the film, especially Venice Beach as a location. It felt really shoe horned into the plot. Also some of the side characters just really didn't need to be there. But overall, this picture really works because it's messaging about the hardships of the modern woman is spot on. Also I liked how they actually critiqued Mattel at times for making a doll with insane beauty standards for young children. I'm definitely looking forward to see where Gerwig takes her career after this because this is truly a box office and critical smash that can lead to some interesting projects in the future.