Barbie is a curious film, and I believe that the high expectations of the general public led to its performance being considered average. The film tries to criticize several things at the same time , criticizing how society puts pressure on women and reflections on self-knowledge, besides that, I assume that at some point someone wanted to criticize large corporations, but all of this gets lost in development and becomes confusing and often it's not clear what the movie really wants to be about, maybe focusing on just one thing or working them all properly would be better. Anyway, the film is fun and manages to get some very loud laughs, and unfortunately this script problem persists in situations that just happen without any development or reason, I hope that in a future sequel this is better worked on.