I believe I came to this movie with an open mind. In my opinion a movie balled Barbie needs to be a comedy. And while there were pieces here and there that were funny, for the most part we (and everyone in the theater) only laughed occasionally. The production design and costumes are great. The screenplay is the weakest part. The direction is next weakest. And those two caused a great cast to overact. When this movie takes itself seriously it gets tedious. It's preachy. We are constantly being told what we are seeing and what we should think about what we are thinking. This is not engaging. Why can't we think for ourselves based on what we see? I hated being treated like a ten year old and being spoonfed the morals, thoughts and feelings. But then maybe the target audience is ten-year-olds. In any event, I thought it would never end. By the time they were talking about ordinary Barbie, all I could think was "Sanctimonious Barbie."