Apart from maybe the Blair Witch project, there's no other film that I know of that divides the audience into the camps of love-it or hate-it to such an extreme. Most of the people I know hate this film, but I think it's amazing. It's such an original idea to put have the kidnapping and then put the two scummy bad guys in a quaint, old fashioned small town community. I love the way the Coen Brothers screw around with genres like that, but not a lot of people seem to get it. That's their loss though, 9 out of 10.