Tarantino has become iconic and actors salivate to play a role in his films, however he has not transcended beyond the guttural, gratuitous violence and shock factor that put him on the cinematic map. 'Once upon a time in hollywood' is a snooze fest wrapped as a love story to glory days. The payoff in the last 20 mins was anti-climatic. None of the characters were memorable, rather washouts and full of self doubt. The biggest proof that this was a weak installment is the fact that not a single meme has entered popular culture from this film, unlike Tarantino's other works. Similar to 'The Last Jedi', the critics are falling over themselves to praise his snooze fest, out of FOMO than anything else. If Tarantino intends to end at film 10, he better knock it out of the park, otherwise unlike Michael Jordan, he will leave too late.