It's all about the actor. Which is not necessarily my favourite, but does have charisma and his personal brand/cult. They glued him to the already famous Sherlock character, dragged the story into the 21st century, and that is about it. The pace is very slow, the famous sherlockian attentiveness to detail is faulty and late, it lacks witty-ness and it has that blue-cold-aloof vibe, as if all takes place in a horrible future where people lack feelings and joy and all live in a dry world, mostly under dim neon lights. Tried to watch it on TV, tried once more later with a friend - nothing.