company stock performance the following graph shows a five-year comparison of cumulative total shareholder return , calculated on a dividend reinvested basis , for the company , the s&p 500 composite index , the s&p computer hardware index , and the dow jones u.s .technology index .the graph assumes $ 100 was invested in each of the company 2019s common stock , the s&p 500 composite index , the s&p computer hardware index , and the dow jones u.s .technology index as of the market close on september 30 , 2007 .data points on the graph are annual .note that historic stock price performance is not necessarily indicative of future stock price performance .sep-11sep-10sep-09sep-08sep-07 sep-12 apple inc .s&p 500 s&p computer hardware dow jones us technology comparison of 5 year cumulative total return* among apple inc. , the s&p 500 index , the s&p computer hardware index , and the dow jones us technology index *$ 100 invested on 9/30/07 in stock or index , including reinvestment of dividends .fiscal year ending september 30 .copyright a9 2012 s&p , a division of the mcgraw-hill companies inc .all rights reserved .september 30 , september 30 , september 30 , september 30 , september 30 , september 30 .                         | september 30 2007 | september 30 2008 | september 30 2009 | september 30 2010 | september 30 2011 | september 30 2012
apple inc .             | $ 100             | $ 74              | $ 121             | $ 185             | $ 248             | $ 437            
s&p 500                 | $ 100             | $ 78              | $ 73              | $ 80              | $ 81              | $ 105            
s&p computer hardware   | $ 100             | $ 84              | $ 99              | $ 118             | $ 134             | $ 214            
dow jones us technology | $ 100             | $ 76              | $ 85              | $ 95              | $ 98              | $ 127             .
Question: what was the difference in the price of apple inc. between 9/30/12 and 9/30/07?
Steps: subtract(437, 100)
Answer: 337.0
Question: so what was the cumulative total return during this time?

Read the following texts and table with financial data from an S&P 500 earnings report carefully.Based on the question-answer history (if provided), answer the last question. The answer may require mathematical calculation based on the data provided.
company stock performance the following graph shows a five-year comparison of cumulative total shareholder return , calculated on a dividend reinvested basis , for the company , the s&p 500 composite index , the s&p computer hardware index , and the dow jones u.s .technology index .the graph assumes $ 100 was invested in each of the company 2019s common stock , the s&p 500 composite index , the s&p computer hardware index , and the dow jones u.s .technology index as of the market close on september 30 , 2007 .data points on the graph are annual .note that historic stock price performance is not necessarily indicative of future stock price performance .sep-11sep-10sep-09sep-08sep-07 sep-12 apple inc .s&p 500 s&p computer hardware dow jones us technology comparison of 5 year cumulative total return* among apple inc. , the s&p 500 index , the s&p computer hardware index , and the dow jones us technology index *$ 100 invested on 9/30/07 in stock or index , including reinvestment of dividends .fiscal year ending september 30 .copyright a9 2012 s&p , a division of the mcgraw-hill companies inc .all rights reserved .september 30 , september 30 , september 30 , september 30 , september 30 , september 30 .                         | september 30 2007 | september 30 2008 | september 30 2009 | september 30 2010 | september 30 2011 | september 30 2012
apple inc .             | $ 100             | $ 74              | $ 121             | $ 185             | $ 248             | $ 437            
s&p 500                 | $ 100             | $ 78              | $ 73              | $ 80              | $ 81              | $ 105            
s&p computer hardware   | $ 100             | $ 84              | $ 99              | $ 118             | $ 134             | $ 214            
dow jones us technology | $ 100             | $ 76              | $ 85              | $ 95              | $ 98              | $ 127             .
Question: what was the difference in the price of apple inc. between 9/30/12 and 9/30/07?
Steps: subtract(437, 100)
Answer: 337.0
Question: so what was the cumulative total return during this time?
