What is a Library Website, Anyway? Reconsidering Dominant Conceptual Models
In late 2019, Thompson Rivers University embarked on a multi-phase website usability project beginning with a website user survey, to be followed shortly afterward by usability testing and interviews. While the survey was completed as planned, the COVID-19 pandemic closed the library and interrupted the usability testing phase. This interruption and the frantic website changes that followed led me to consider survey findings within the context of differing conceptual models of the library website as a whole. This study explores a number of conceptual models of the library website in further depth, considering evidence from both the existing literature and the user survey in addition to the researcher’s own experience making post-COVID website updates. Particular models that are examined include Website as Research Portal, Website as Extension or Representation of the physical library, and Website as Library Branch. Each of these conceptual models has different implications on priorities, structure, purpose, and resource allocation. Rather than considering the models of library employees superior or more advanced than those of students, I contend that an awareness of myriad ways to understand the website can best bridge the gap between library employees and other users. The study concludes that while there is no perfect model of the library website, considering and communicating our models may sharpen collegial decision-making structures and create greater unity of purpose within the library.