The preaching rap and islam in Senegal : a secular mediatization of religious communication ?
The connection of the religious speech and rap music of the « MC preacher » is historically related to the process of formation of the hip-hop movement. This movement is embedded in an intercultural dynamic strongly impregnated with religiosity. The speech of Preaching Rap in Senegal, in the field of the religious communication, can be analyzed as : a transgression vis-à-vis orthodoxy, through the music and the media, via secular expression ; a « polynuclearization », the islamic message is no longer reserved exclusively to the islamologues ; « Polyplaces », the sacred places no longer have the monopoly concerning the communication of the sacred messages. In other words, religious expression is experienced in sacred places as well as in profane places ; A strategy, the receptivity of the Senegalese public to religious reference is in relation with the marketing strategy of sacred messages. But, this speech, this trend of the rap characterize also hybrid nature of a movement engaged socially, politically, and culturally ; situated in a midst of diffluent dynamisms, (involvement and business, local and global) whose arrangement constitutes one of its daily challenges.