The article discusses the reforms that have occurred in home support policies since the 1980s and, more specifically, the reconfiguration of the relationships between the senior, the recipient of care and services, the family (family caregivers), the state and the community. These transformations have had direct impacts on service recipients and family caregivers. The article demonstrates the gradual emergence of a logic of social investment and activation of people in home services stemming from the principles of New Public Management.