Most couples seeking to overcome infertility problems look to reproductive medicine as the highest authority in matters of assisted procreation and pregnancy. The value accorded to children both by society and the family itself affects how couples deal with infertility and influences how they look at new reproductive technologies. This article outlines the results of a study of the relationships between doctors and infertile couples who are their patients. It reveals the content of their discussions concerning artificial reproduction as well as the nature of the current debates and questions concerning the development of assistive reproductive technologies and the growth in their availability.