In a corpus made out of excerpts from eleven episodes of the first season of The Wire, an American television drama series staging a working-class and criminal Baltimore, we looked at the strategies used in French subtitles and dubbing to translate markers of interpersonal relationships present in the original version. Our aim was to investigate how audiovisual translating processes might alter these interpersonal relationships. We focused especially on the translation of terms of address, in order to find out which strategies (among other things, register, discourse markers, set phrases, idiomatic expressions) were developed to translate into French English expressions such as man and nigger that hold strong pragmatic and identity values besides their linguistic one.