Multiple Rationalities and Practices of Actors in the Field of Family Planning in Mali
The ambition of the family planning program is to change reproductive behaviors of social actors through health messages. It means a pedagogical process aiming at arousing the receiver of the message an availability to the change in agreement with the program formulations. Through concrete examples, our work shows that the reality is much more complex and that social actors are not passive beings. Indeed, their daily practices show that they borrow arguments to various normative sets (custom, religion, globalized sexual norms, etc.) to justify their actions. They hesitate, resist, submit... Far from accepting the « official » program standards, they transform them in their own way, manipulate, adapt and submit them.