In this article, we present a reflective and theoretical analysis of the use of Instagram to foster poetry writing among adolescents, as a result of a research project funded by the Social Sciences and Humanities Research Council of Canada. We focus on Instagram, particularly the #InstaPoetry movement, as a catalyst for self-expression, sharing, literature exploration, inspiration for lesson planning, and ethical discussions. Researchers and practitioners alike will find useful recommendations for literature and poetry teaching in the digital era.